Lisa Reyes
New Palestine
Summary
Dynamic sales leader with a proven track record at Northwest Naturals, excelling in territory management and negotiation. Successfully developed strategic sales plans that boosted revenue and enhanced customer loyalty. Adept at competitive analysis and mentoring teams, driving performance through effective coaching and relationship-building.
Overview
19
19
years of professional experience
Work History
Southeast/Regional Sales Manager
Northwest Naturals
08.2021 - Current
- Developed and executed regional sales strategies to enhance market penetration.
- Collaborated with cross-functional teams to optimize product offerings and customer engagement.
- Analyzed market trends to identify growth opportunities and adjust sales tactics accordingly.
- Mentored junior sales staff, fostering skill development and promoting team cohesion.
Territory Sales Manager
Packer Mellem Sales
01.2020 - 08.2021
- Developed and executed territory sales strategies to enhance market penetration.
- Cultivated relationships with key clients to drive customer loyalty and retention.
- Analyzed market trends and competitor activities to identify growth opportunities.
- Collaborated with marketing teams to create targeted promotional campaigns for products.
Territory Sales Manager
Pet Food Experts
10.2016 - 01.2020
- Trained and mentored junior sales representatives on best practices and product knowledge.
- Monitored sales performance metrics to ensure alignment with company goals and objectives.
- Conducted regular site visits to assess client satisfaction and address concerns promptly.
- Leveraged CRM software to manage leads, track interactions, and forecast sales outcomes.
Territory Sales Manager
WellPet
06.2009 - 10.2016
- Increased sales revenue by developing and implementing strategic territory plans.
- Analyzed sales data to identify opportunities for improvement and implemented targeted action plans accordingly.
- Set ambitious yet achievable sales targets for the territory team; provided motivation through ongoing coaching and guidance towards goal attainment.
- Established strong relationships with key clients, boosting customer retention rates.
Territory Sales Manager
Royal Canin
05.2007 - 06.2009
- Provided exceptional support to existing customers, leading to increased repeat business and referrals.
- Motivated and mentored sales employees to enhance presentation, negotiation and customer relations abilities.
Education
Vincennes University
Vincennes, Indiana, INNutrition Academy
St Louis, MOIACM Accoungting
Indianapolis, INSkills
- Negotiation expertise
- Sales presentations
- Territory management
- Competitive analysis
Timeline
Southeast/Regional Sales Manager
Northwest Naturals
08.2021 - Current
Territory Sales Manager
Packer Mellem Sales
01.2020 - 08.2021
Territory Sales Manager
Pet Food Experts
10.2016 - 01.2020
Territory Sales Manager
WellPet
06.2009 - 10.2016
Territory Sales Manager
Royal Canin
05.2007 - 06.2009
Vincennes University
Nutrition Academy
IACM Accoungting