Mandy Armesto
San Pedro,CA
Summary
Experienced Sales and Education Manager with a strong business, management, and creative background. Able to work with minimal direction to creatively and effectively grow business.
Sales professional with solid background in managing high-performing sales teams and driving revenue growth. Known for strong focus on team collaboration and delivering results, with reliable and adaptable approach to changing market demands. Proficient in strategic planning, client relationship management, and sales strategy development, ensuring success and growth in competitive environments.
Overview
11
11
years of professional experience
Work History
Catering Sales Manager
The Queen Mary
Long Beach, CA
02.2025 - Current
- Increased event bookings by developing and implementing effective catering sales strategies.
- Organized corporate meetings, special events and social occasions to satisfy client requirements and increase facility revenues.
- Performed service and menu upgrades and upselling activities to meet predetermined revenue objectives.
- Negotiated contracts to secure profitable agreements with vendors and suppliers.
- Implemented strategic pricing models that balanced competitiveness with profitability.
- Generated new business leads through targeted marketing campaigns and networking initiatives.
- Collaborated with various property departments to ensure seamless event execution.
- Conducted site visits for prospective clients to showcase venue capabilities and offerings.
- Maintained accurate records of client meetings, booked events, and financial transactions using CRM software.
Account Director, West
FCS Solutions
San Pedro, CA
08.2023 - 02.2025
- Prospected potential clients to create a successful sales pipeline.
- Delivered measurable success by consistently meeting or exceeding client expectations, solidifying reputation as a reliable account partner.
- Expanded revenue streams with the development of strategic partnerships and cross-functional collaborations.
- Negotiated favorable contract terms with clients, securing long-term business relationships and revenue growth.
- Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
- Actively participated in networking events within the industry, expanding professional connections and generating leads.
- Developed customized account plans for clients to help them achieve their business goals.
- Led cross-functional teams to deliver innovative solutions tailored to client needs and objectives.
Field Sales & Education Manager
HUM Nutrition
01.2019 - 03.2020
- Establish, recruit, hire, and manage a field team of 11 Account Executives throughout the United States
- Collaborated with cross-functional teams to align educational strategies with organizational goals.
- Developed field training education program and ensure material is properly executed in store
- Managed budgets and resources effectively, ensuring optimal allocation of funds towards educational programs and activities.
- Developed innovative field marketing campaigns to increase engagement with target demographic and drive brand exposure
- Monitored metrics and marketing investments to assess performance and implement continuous improvements
- Coordinated logistics for large-scale events, ensuring seamless execution from planning to completion.
- Implemented innovative marketing strategies to promote events, increasing attendance and brand visibility.
Sales and Education Executive
MAKE UP FOR EVER
07.2017 - 01.2019
- Responsible for the sales and education of 25 Sephora doors within the Los Angeles and Las Vegas territory
- Hiring, training, and management of one Market Specialist and 8 freelance artists
- Planning and successful execution of Single and Multi Branded Events within Sephora
- Scheduling and partnering with Sephora Store Directors, District Education Managers and District Managers to drive company sales
- Facilitating New Store Openings, Master Classes, and Cluster Trainings at both beginner and advanced levels
- Collaborated in creating strategies that drove sales and revenue through
- Responded to customer requests via telephone and email
Sales And Education Coordinator
Estee Edit/Estee Lauder
02.2015 - 06.2017
- Effectively managed and grew sales and brand awareness of 17 Los Angeles Sephora stores within with skincare and color cosmetic categories.
- Collaborated with retail management to leverage product placement, event dates, and product sell-through.
- Streamlined onboarding processes for new hires, enhancing training efficiency and consistency across regions.
- Facilitated workshops, trainings, and events that promoted best practices in customer interaction and sales techniques among staff.
- Evaluated training effectiveness by analyzing post-training assessments and ongoing performance metrics.
- Led a team of sales representatives, providing mentorship and performance feedback to enhance productivity.
- Analyzed market trends and competitor activities to inform strategic decision-making and positioning.
Education
Estheticians License - Skincare
Bellflower Cosmetology
Lakewood, CA2010
Diploma -
Banning High School
Wilmington, CA2000
Skills
- Strong negotiation skills
- Event planning proficiency
- Sales strategy
- Client acquisition
- Revenue generation
- Contract negotiation
- Proposal development
- Contract development
- Multitasking
- Effective communication
- Rapport and relationship building
- Business development and planning
Timeline
Catering Sales Manager
The Queen Mary
02.2025 - Current
Account Director, West
FCS Solutions
08.2023 - 02.2025
Field Sales & Education Manager
HUM Nutrition
01.2019 - 03.2020
Sales and Education Executive
MAKE UP FOR EVER
07.2017 - 01.2019
Sales And Education Coordinator
Estee Edit/Estee Lauder
02.2015 - 06.2017
Estheticians License - Skincare
Bellflower Cosmetology
Diploma -
Banning High School