Mariana Cruz
Nashville,TN
Summary
Passionate entertainment professional with 3 years of strong operations background across the sports and music vertical. Demonstrated analytical problem-solving abilities and effective communication skills. Proficient in navigating the industry's ever-changing landscape and pushing myself to think outside the box.
Overview
4
4
years of professional experience
Work History
Employment Gap
Career Transition
05.2023 - Current
- Expiring Non-Compete March 2025, document readily available
- Freelance event planning to maintain skillset
- Currently enrolled in training program approved by the Substance Abuse and Mental Health Services Administration (SAMHSA) to become a Certified Sobriety Coach
Studio Manager
Balloon Therapy, LLC
03.2023 - 05.2023
- Generated over $12,000 in sales during a three-month contract, significantly exceeding sales targets for high profile clients, artists and artist teams before Nashville location closed
- Managed studio operations, including comprehensive budgeting and forecasting, staff scheduling, and workflow oversight for Nashville location
- Oversaw client management, financial bookkeeping, product inventory and purchasing, and invoicing processes, ensuring seamless operations
External Relations Assistant, Country Music
William Morris Endeavor
10.2022 - 03.2023
- Managed the calendar and expense reports for the Head of External Relations of the Country Music Department, ensuring timely and accurate submissions
- Assisted in building company and client relationships and partnerships with Nashville’s sports teams, businesses, and community partners while also overseeing the WME Nashville office’s events and communication efforts
- Assisted Agents in National Anthem/Artist booking to ensure opportunities didn't conflict with touring, other appearances
- Worked with Agents, Co-Heads and Labels on the planning and execution of the WME 2022 CMA Awards After Party for 1,000 internal and VIP guests, delivering a memorable experience
In-Studio Production Coordinator
Warner Bros Discovery Sports, TNT Sports
08.2021 - 10.2022
- Coordinated weekly travel and catering for talent, directors, executive teams, and studio crew, optimizing resource allocation
- Oversaw scheduling and management of Production Assistant/Production Runners and third party vendors by obtaining studio clearance
- Reconciled production department expenses and budgets exceeding $700,000, ensuring financial accuracy and accountability
- Led weekly production meetings for a 50-person broadcast crew, resulting in a 95% reduction in on-air errors, enhancing broadcast quality
- Coordinated VIP car service, Green Room bookings, and special requests for TNT Sports talent and Special Guests and TNT Talent Services, ensuring high-level service
- Managed in-studio crew assignments and coordinated day of schedules for major broadcasts, including NHL on TNT, NBA on TNT, MLB on TBS, and NCAA March Madness
Sports Operations Intern
NBC Sports Group
01.2021 - 05.2021
- Collected contact information and headshots for C-level and freelance crew to obtain their 2021 NHL Playoffs credentials in Tampa, FL
- Collaborated with Remote Operations team to ensure communication was clear for road assignments
- Collaborated with the Director of NHL Operations and Olympic Operations to create travel department contact lists for the 2022 Beijing Olympics, enhancing operational efficiency
Education
Bachelor of Science - Public Relations
University of Tennessee
Knoxville, TN07.2021
Skills
- Project Management
- Recruitment and Training
- Live Events and Touring
- Vendor Relations
- Calendar Management
- Travel Coordination
- Production Planning
- MS office skills
Timeline
Employment Gap
Career Transition
05.2023 - Current
Studio Manager
Balloon Therapy, LLC
03.2023 - 05.2023
External Relations Assistant, Country Music
William Morris Endeavor
10.2022 - 03.2023
In-Studio Production Coordinator
Warner Bros Discovery Sports, TNT Sports
08.2021 - 10.2022
Sports Operations Intern
NBC Sports Group
01.2021 - 05.2021
Bachelor of Science - Public Relations
University of Tennessee
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