Mark Peters
Holiday Automotive
Fond Du Lac,WI
1
Certification
5
years of professional experience
Ambitious and adaptable automotive sales consultant with a focus on sales process optimization and client satisfaction. Known for exceptional product knowledge and resilience under pressure, ready to leverage skills to enhance dealership performance.
Work History
Automotive Sales Consultant
1 Year 1 Month- Demonstrated product knowledge by effectively communicating features and benefits of vehicles.
- Executed vehicle demonstrations, showcasing key selling points to potential buyers.
- Handled negotiations, ensuring customer satisfaction while achieving sales targets.
- Developed strong customer relationships through personalized service and follow-ups.
- Collaborated with finance department to facilitate smooth transaction processes for customers.
- Maintained up-to-date knowledge of inventory, features, and specifications to better serve customers.
- Delivered exceptional customer service, addressing concerns and resolving issues promptly.
- Closed sales by overcoming objections, asking for sales, negotiating price, and completing purchase contracts,
- Built rapport with potential buyers through active listening skills, resulting in increased trust and successful sales closures.
- Increased dealership revenue through effective negotiation and closing techniques.
- Demonstrated automobiles by explaining characteristics, capabilities, and features, taking test drives and explaining warranties and services.
- Assisted clients in financing options, arranging test drives, and completing necessary paperwork for purchases.
- Conducted thorough needs assessments to identify customer preferences and recommend appropriate vehicles.
- Provided comprehensive product demonstrations, highlighting key vehicle features and benefits.
- Expanded professional network within the automotive industry by attending conferences, workshops and training sessions.
Lot Attendant
2 Years 6 Months- Conducted thorough inspections of vehicles for cleanliness and damage, enhancing customer satisfaction.
- Assisted in vehicle delivery and pickup, providing excellent service to customers and sales team.
- Coordinated with service department to schedule maintenance for vehicles on the lot, optimizing operations.
- Organized vehicle inventory to ensure efficient space utilization and accessibility.
- Trained new staff on lot procedures and best practices, fostering a collaborative work environment.
- Monitored lot security by performing regular patrols, ensuring safety of vehicles and equipment.
- Collaborated with management to streamline workflow processes, contributing to overall operational effectiveness.
- Assisted with maintaining an organized and clean lot, contributing to a positive dealership appearance.
- Performed regular maintenance tasks such as battery charging or tire inflation checks, reducing downtime due to unexpected issues during peak business hours.
- Adjusted vehicle placement on the lot based on seasonal promotions or special events, maximizing visibility and accessibility for potential buyers.
- Increased efficiency of dealership operations by coordinating the movement and organization of inventory on the lot.
Kitchen Staff Member
7 Months- Prepared food items in accordance with safety and sanitation standards.
- Operated kitchen equipment efficiently to ensure timely meal preparation.
- Collaborated with team members to ensure smooth kitchen operations.
- Assisted in maintaining inventory levels for kitchen supplies.
- Cleaned and sanitized workstations and utensils regularly to uphold hygiene standards.
- Monitored stock levels and reported shortages to management promptly.
- Cleaned and sanitized dishes and utensils, consistently keeping adequate supplies on hand for expected customer loads.
- Increased overall kitchen productivity by assisting in multiple stations as needed during busy shifts.
- Made food according to standard recipes with requested changes for customer satisfaction.
- Enhanced customer satisfaction with timely meal preparation and consistent quality.
Education
Associate of Applied Science - Business Management
- Dean's List 1st semester, 2025
- Completed AP course in Language Arts
Skills
Product knowledge expertise
Test drive coordination
Sales process optimization
Negotiation expertise
Trade-in assessments
Customer engagement
Client retention
Follow-up strategies
Prospecting clients
Strong under Pressure
Adaptability to change
Goal-oriented mindset
Accomplishments
- Cleaned Cars for the district Mazda Reps for a presidents club dealership
- Handled dealership interactions as the sales representative for my dealership and the Mazda racing team at the 2025 Miata runoffs at Road America.
Certification
- Motor Vehicle Salesperson License
Timeline
Automotive Sales Consultant
Holiday Automotive
09.2025 - CurrentRead More
Lot Attendant
Holiday Automotive
03.2023 - 09.2025Read More
Kitchen Staff Member
King Pin Lanes
03.2021 - 10.2021Read More
Moraine Park Technical College
Associate of Applied Science from Business Management
Read More