Mark Peters
Holiday Automotive
Fond Du Lac,WI
1
Certification
5
years of professional experience
Ambitious and adaptable automotive sales consultant with a focus on sales process optimization and client satisfaction. Known for exceptional product knowledge and resilience under pressure, ready to leverage skills to enhance dealership performance.
Work History
Automotive Sales Consultant
11 Months- Demonstrated product knowledge by effectively communicating features and benefits of vehicles.
- Executed vehicle demonstrations, showcasing key selling points to potential buyers.
- Handled negotiations, ensuring customer satisfaction while achieving sales targets.
- Developed strong customer relationships through personalized service and follow-ups.
- Collaborated with finance department to facilitate smooth transaction processes for customers.
- Maintained up-to-date knowledge of inventory, features, and specifications to better serve customers.
- Delivered exceptional customer service, addressing concerns and resolving issues promptly.
- Closed sales by overcoming objections, asking for sales, negotiating price, and completing purchase contracts,
- Built rapport with potential buyers through active listening skills, resulting in increased trust and successful sales closures.
- Increased dealership revenue through effective negotiation and closing techniques.
- Demonstrated automobiles by explaining characteristics, capabilities, and features, taking test drives and explaining warranties and services.
- Assisted clients in financing options, arranging test drives, and completing necessary paperwork for purchases.
- Conducted thorough needs assessments to identify customer preferences and recommend appropriate vehicles.
- Provided comprehensive product demonstrations, highlighting key vehicle features and benefits.
- Expanded professional network within the automotive industry by attending conferences, workshops and training sessions.
Lot Attendant
2 Years 6 Months- Conducted thorough inspections of vehicles for cleanliness and damage, enhancing customer satisfaction.
- Assisted in vehicle delivery and pickup, providing excellent service to customers and sales team.
- Coordinated with service department to schedule maintenance for vehicles on the lot, optimizing operations.
- Organized vehicle inventory to ensure efficient space utilization and accessibility.
- Trained new staff on lot procedures and best practices, fostering a collaborative work environment.
- Monitored lot security by performing regular patrols, ensuring safety of vehicles and equipment.
- Collaborated with management to streamline workflow processes, contributing to overall operational effectiveness.
- Assisted with maintaining an organized and clean lot, contributing to a positive dealership appearance.
- Performed regular maintenance tasks such as battery charging or tire inflation checks, reducing downtime due to unexpected issues during peak business hours.
- Adjusted vehicle placement on the lot based on seasonal promotions or special events, maximizing visibility and accessibility for potential buyers.
- Increased efficiency of dealership operations by coordinating the movement and organization of inventory on the lot.
Kitchen Staff Member
7 Months- Prepared food items in accordance with safety and sanitation standards.
- Operated kitchen equipment efficiently to ensure timely meal preparation.
- Collaborated with team members to ensure smooth kitchen operations.
- Assisted in maintaining inventory levels for kitchen supplies.
- Cleaned and sanitized workstations and utensils regularly to uphold hygiene standards.
- Monitored stock levels and reported shortages to management promptly.
- Cleaned and sanitized dishes and utensils, consistently keeping adequate supplies on hand for expected customer loads.
- Increased overall kitchen productivity by assisting in multiple stations as needed during busy shifts.
- Made food according to standard recipes with requested changes for customer satisfaction.
- Enhanced customer satisfaction with timely meal preparation and consistent quality.
Education
Associate of Applied Science - Business Management
- Dean's List 1st semester, 2025
- Completed AP course in Language Arts
Skills
Product knowledge expertise
Test drive coordination
Sales process optimization
Negotiation expertise
Trade-in assessments
Customer engagement
Client retention
Follow-up strategies
Prospecting clients
Strong under Pressure
Adaptability to change
Goal-oriented mindset
Accomplishments
- Cleaned Cars for the district Mazda Reps for a presidents club dealership
- Handled dealership interactions as the sales representative for my dealership and the Mazda racing team at the 2025 Miata runoffs at Road America.
Certification
- Motor Vehicle Salesperson License
Timeline
Automotive Sales Consultant
Holiday Automotive
09.2025 - CurrentRead More
Lot Attendant
Holiday Automotive
03.2023 - 09.2025Read More
Kitchen Staff Member
King Pin Lanes
03.2021 - 10.2021Read More
Moraine Park Technical College
Associate of Applied Science from Business Management
Read More