Marta Lorianne Cruz

I am currently working with Tobin James in the tasting room as a wine educator, host, and shipping coordinator. I facilitate sales and wine club sign-ups daily, as well as make the tasting experience feel fun, educational, and welcoming. I also maintain knowledge of San Luis Obispo County within the industry, providing customers with local knowledge.

At Union Sacre, I gained knowledge of French wines and demonstrated that knowledge to customers, utilizing origin, type, vintage, and flavor profiles. I maintained knowledge of current wines, vintages, and pricing. I participated in weekly team meetings to discuss sales goals and strategies. I provided excellent customer service by responding to inquiries and complaints. I also assisted in training new staff in procedures for the company.

At Peachy Canyon Winery, I assisted the tasting room and events manager with various tasks. I assisted in the implementation of staff training procedures and initiatives. I have maintained tasting room operations, including inventory and cash handling, and provided exceptional customer service to guests by answering questions, giving wine recommendations, and addressing complaints. I also assisted in organizing customer events, such as club pick-up parties and weddings. I conducted regular tastings for customers knowledgeable about the wines and the winemaking technique. Using the Microsoft suite, I managed daily tasting room activities, such as scheduling staff members and administrative tasks. I helped track sales on a weekly basis to analyze trends, as well as monitored customer feedback to identify areas of improvement within the tasting room.