Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Melissa Hale

Professional
Elizabethton,TN

Summary

Seasoned Sales Representative with exceptional success in business-to-business and business-to-consumer sales. Proven track record in exceeding sales goals and growing business. Accomplished in overseeing day-to-day business operations and fostering relationships with customers and clients for sustained business growth. Also Offering 40 years of expertise overseeing individual projects and brand development through creative graphic design work with a talent for developing unique custom artwork, innovative approach to ideas and concept development.

Overview

2025
2025
years of professional experience
2005
2005
years of post-secondary education

Work History

Sales Specialist

Lowes Home Improvment
06.2021 - Current
  • Followed up with customers after completed sales to assess satisfaction and resolve technical or service concerns.
  • Educated customers about product features and benefits to aid in selecting the best options for each individual's needs.
  • Built strong client relationships through consistent communication and effective problem-solving.
  • Exceeded sales targets by consistently meeting and surpassing monthly quotas by developing and implementing strategic sales plans.
  • Collaborated with cross-functional teams to deliver comprehensive solutions for clients'' needs.
  • Built relationships with customers and community to promote long term business growth.

Editor/Senior Graphic Designer

Lee Enterprises, Bristol Herald Courier
6 2014 - 9 2020
  • Managed multiple projects simultaneously, ensuring timely delivery of high-quality editorial work.
  • Generated versatile visual content catering various marketing channels including webpages, email templates and social media assets.
  • Revamped outdated collateral materials, resulting in a more modern look that resonated with target audiences.
  • Oversaw editing and publication of several award-winning articles.
  • Enhanced publication quality by diligently proofreading and editing articles for grammar, spelling, and consistency.
  • Proficient in both Mac and PC-compatible machines, as well as Adobe Suite, Microsoft 365, and various other programs.
  • Boosted customer engagement by creating eye-catching visuals tailored specifically for targeted demographics.

Pagenator/Graphic Artist

Elizabethton Newspapers
07.2000 - 02.2014
  • Created advertisements, brochures and logo designs to promote new products and programs.
  • Completed final touches for projects before rollout.
  • Developed print materials such as brochures, banners, and signs.
  • Applied knowledge of production to create high-quality images.
  • Designed graphics for websites, logos and promotions for marketing purposes.
  • Creatively designed graphics for marketing materials and offered [Type] promotional programs.
  • Refined and updated existing design templates to maintain brand consistency across all marketing channels.

Education

B.S. Degree - Engineering Technology with an emphasis in Product Design

East Tennessee State University
Johnson City, Tennessee

Skills

Sales Expertise

Sales Reporting

Project Management

Relationship Building

Sales analytics

Deal structuring

Sales closing

Client Account Management

Image Editing

Production Layouts

Print/Digital Design

Packaging Design

Accomplishments

  • Exceeded monthly sales goal for max bonus payout for the last 5 months.
  • Collaborated with team of installers in coordination with sales of products.
  • Published many award winning designs - print and digital

Timeline

Sales Specialist

Lowes Home Improvment
06.2021 - Current

Pagenator/Graphic Artist

Elizabethton Newspapers
07.2000 - 02.2014

Editor/Senior Graphic Designer

Lee Enterprises, Bristol Herald Courier
6 2014 - 9 2020

B.S. Degree - Engineering Technology with an emphasis in Product Design

East Tennessee State University
Melissa HaleProfessional