Summary
Overview
Work History
Education
Skills
Interests
Timeline
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Mike Penner

Knoxville,TN

Summary

Accomplished Senior Account Executive with a proven track record at Appalachia Business Communications, excelling in consultative sales and team collaboration. Expert in leveraging data analysis and prospecting to secure over $6.7 million in revenue and 180 new accounts. Demonstrates exceptional leadership in driving team performance and exceeding sales targets through strategic business planning and effective pipeline development.

Overview

16
16
years of professional experience

Work History

Senior Account Executive

Appalachia Business Communications
04.2012 - 08.2024
  • Sold new products and services and developed new accounts to maximize revenue potential.
  • Met with new customers to share product and service information, listen to needs and learn about business operations.
  • Analyzed data to discover trends, informing market strategies, and objectives.
  • Brought in over $6.7 million in revenue while managing multiple high-profile accounts.
  • Networked at events and prospected for new customers with diverse strategies.
  • Prepared documentation, finalized sales and maintained records.
  • Established customer relationships, interfacing with representatives and collaborating to achieve mutually beneficial results.
  • Secured over 180 new accounts to increase company revenue and drive market share.
  • Cold called prospects to explain partnership benefits, representing company values.
  • Motivated team members to meet and exceed sales targets.
  • Achieved or exceeded company-defined sales quotas every year.
  • Contributed to team objectives in fast-paced environment.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
  • Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
  • Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
  • Negotiated prices, terms of sales and service agreements.
  • Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal and team quotas.
  • Recorded accurate and efficient records in customer database.

General/Sales Manager

Eye Care Centers of America, Inc.
12.2008 - 04.2012
  • Developed and implemented comprehensive salesperson training program.
  • Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
  • Coached and mentored over 20 sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Coached employees in successful selling methods and encouraged cross-selling to drive revenue to over $3.5 million annually.
  • Identified, hired and trained highly-qualified staff by teaching best practices, procedures, and sales strategies.
  • Maintained extensive knowledge of company products and services.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
  • Achieved and exceeded established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.

Education

Master of Arts - Clinical Psychology

Liberty University
Lynchburg
05.2000

Master Certification - Selling Skills And Sales Operations

Toshiba FYI Academy
Irvine, CA
08.2013

Skills

  • Multiple Priorities Management
  • Consultative Sales
  • Business Plan Execution
  • Forecast preparation
  • Prospecting and Networking
  • Team Collaboration
  • Budget Development
  • Pipeline Development
  • Lead Generation
  • Territory Development
  • Data Analysis
  • Appointment Setting

Interests

I love all things sports especially it's UT, KU, and Liberty University I like watching movies, Tombstone being my favorite Traveling the country with my wife and children has been a wonderful experience (we have been in over 40 states) I enjoy studying deep into my faith and hiking the smoky mountains When time permits, I love the tranquility of fly fishing

Timeline

Senior Account Executive

Appalachia Business Communications
04.2012 - 08.2024

General/Sales Manager

Eye Care Centers of America, Inc.
12.2008 - 04.2012

Master of Arts - Clinical Psychology

Liberty University

Master Certification - Selling Skills And Sales Operations

Toshiba FYI Academy
Mike Penner