Morgan Fichter
Morris County,NJ
Summary
Accomplished Director of Sales and Marketing with innovative leadership style and expertise in brand positioning strategies. Outstanding sales and marketing record, with experience in keeping company spend low, with high output. Great leadership and communication strengths. Highly motivated and quick thinking, heavily reliable.
Overview
7
7
years of professional experience
Work History
Director of Cosmetic Sales and Marketing
Sperling Dermatology -A Forefront Derm Company
Florham Park, NJ
09.2020 - Current
- Performed competitive analyses and adjusted sales and marketing strategies accordingly.
- Set company-wide record for highest sales performance
- Implemented new marketing strategy that brought in additional $60,000 in sales in one month, without spending any marketing cost
- Analyzed sales and marketing data for improved strategies.
- Organized events and product presentations related to national conferences and conventions.
- Cultivated and maintained strategic alliances with key partners and vendors.
- Managed sales promotions and marketing strategies on major social media sites.
- Implemented sales and marketing program to support company objectives, resulting in 28% increase in new business.
- Developed positive, performance-based internal sales and marketing culture to include mentoring staff.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
Director of Fundraising Operations
Sperling Rockstar Fund
Florham Park, NJ
10.2020 - Current
- Spearheaded 2021 fundraising effort, securing $15,000 in donations to fund programming for non-profit organization, at no cost to organization, at no cost to organization.
- Managed 25 individuals simultaneously for fundraiser's needs.
- Collaborated with organizations for pledges, donations, and sponsorships for fundraiser.
Brand and Marketing Manager
Urban Muse
Denville, NJ
09.2016 - 09.2020
- Continually maintained and improved company's reputation and positive image in markets served through digital and print media.
- Oversaw preparation of marketing copy, images, videos, emails and other collateral.
- Built and strengthened strategic relationships with vendors, advertising agencies and leading holistic beauty partners.
- Cultivated brand's culture, adapting through several business changes.
- Continued to carry brand through COVID-19 Pandemic.
Education
Bachelor of Arts - Communication And Media Studies
12.2019
- Dean's List every semester of attendance
- 4.0 GPA
- Extracurricular Activities: Volunteer at Montclair Student Needs, assisted students with disabilities.
- Relevant Coursework: Business Marketing, Digital Merchandising, Communication Analysis
Associate of Arts - Communication And Media Studies
05.2016
- Dean's List every semester of attendance
- Began attendance of CCM in high school, skipping my senior year of high school and thus, sending me directly into communication studies.
Skills
- Profitability Assessments
- Performance Improvement Strategies
- Customer Trend Analysis
- Sales Records Management
- Promotions and Marketing Strategies
- New Business Opportunities
- Sales Quota Management
- Advertising Campaigns
- Social Media Digital Marketing
- Salesforce Software
- Lead Qualification
- Overseeing Events
- Outreach Strategies
Timeline
Director of Fundraising Operations - Sperling Rockstar Fund
10.2020 - Current
Director of Cosmetic Sales and Marketing - Sperling Dermatology -A Forefront Derm Company
09.2020 - Current
Brand and Marketing Manager - Urban Muse
09.2016 - 09.2020
Montclair State University - Bachelor of Arts, Communication And Media Studies
County College of Morris - Associate of Arts, Communication And Media Studies
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