Paul Bia
Flagstaff,AZ
Summary
Dynamic sales specialist with proven success in enhancing guest satisfaction through personalized service and strategic product recommendations. Expertise in customer loyalty and membership promotion.
Overview
6
6
years of professional experience
Work History
Sales Specialist
REI Co-op
Flagstaff, Arizona
02.2025 - Current
- Increased average transaction value by 20% by recommending complementary products that enhanced primary purchases, improving performance, comfort, and overall guest satisfaction.
- Boosted guest loyalty and repeat visits by actively promoting membership benefits, enhancing purchase confidence and fostering long-term satisfaction.
- Cultivated expertise in athleisure brands, advising guests on how synthetic fabrics and wool materials optimize performance and comfort for their activities.
- Provided personalized service across footwear and sales floor, resolving concerns effectively while creating an inclusive and welcoming environment.
Customer Service
Snowbowl
Flagstaff, Arizona
11.2023 - 11.2024
- Delivered personalized, high-quality guest experiences through active listening, effective concern resolution, and fostering a welcoming, inclusive environment.
- Prepared guests for successful visits by clarifying rentals, weather conditions, and on-mountain logistics, enhancing overall confidence and satisfaction.
- Developed customized day plans by educating guests on lessons, day passes, and season pass options, guiding them to optimal value and experiences based on skill level and goals.
- Collaborated with cross-functional teams and managed scheduling systems with accuracy and efficiency to support smooth operations during high-volume periods.
President
Eller Social Media Club
Tucson, Arizona
09.2019 - 12.2022
- Led and executed an annual programming strategy that increased member engagement by 30%, demonstrating strong planning, organization, and results-driven leadership.
- Directed and mentored 10-person executive board, delegating responsibilities and providing feedback to ensure successful execution of initiatives.
- Facilitated workshops and events that enhanced connection and collaboration while promoting skill development among members.
- Coached members through hands-on training with digital tools, strengthening confidence and fostering professional growth.
- Coordinated guest speaker sessions with industry professionals, strengthening communication skills and exposing members to real-world trends and career pathways.
Education
Bachelor of Science - Marketing
University of Arizona
Tucson, AZ12-2022
Skills
- Customer relationship management
- Visual merchandising
- Product recommendation
- Sales strategy development
- Membership promotion
- Customer service excellence
Timeline
Sales Specialist
REI Co-op
02.2025 - Current
Customer Service
Snowbowl
11.2023 - 11.2024
President
Eller Social Media Club
09.2019 - 12.2022
Bachelor of Science - Marketing
University of Arizona