Liz Lawrence
NY
Summary
Experienced and results-driven professional with over a decade of leadership in luxury retail environments. Demonstrated success in driving sales, enhancing customer experience, and refining operations to achieve business success. Adept at leading teams, providing training, and fostering a collaborative work environment. Possesses effective communication, organizational, and problem-solving skills. Passionate about delivering exceptional service and building lasting client relationships.
Overview
27
27
years of professional experience
Work History
Senior Manager
Credo Beauty
04.2024 - Current
- Scheduled team based on monthly budget and needs of the business
- Onboarded new hires which included product training, review of company policies, and store operations
- Developed strong relationships with team and clients
- Handled conflict resolution with empathy and consideration of all facts
- Generate a daily recap which includes focuses, wins, strategies, and numbers
- Responsible for all aspects of operations
Market Lead
Christian Dior Beauty
02.2022 - 03.2024
- Represent Dior Beauty across multiple Sephora and luxury flagship stores, fostering strong relationships with store leaders and teams
- Contribute to achieving monthly sales goals through strategic event execution and support
- Trained Sephora teams on new product launches on both skincare and make-up
- Traveled between 13 doors
Luxury Fragrance Business Manager
Puig USA & Clarins USA
02.2018 - 06.2021
- Managed five luxury fragrance brands: Prada, Penhaligon, JPG, Carolina Herrera, and Thierry Mugler
- Analyzed KPIs to develop strategies for achieving sales targets, focused on client experience and CRM optimization
- Conducted regular performance evaluations and provided feedback my team individually to improve productivity and sales performance
- Developed and implemented sales strategies to drive revenue growth and maximize profitability
- Fostered relationships with loyal clients and often created personalized shopping experiences
Boutique Manager
Blue Mercury
08.2014 - 11.2017
- Managed inventory levels and product assortment to meet customer demands
- Oversaw boutique and spa operations, individual vendor training, and merchandising standards
- Mentored and developed advisors on sales technique and customer service best practices
- Implemented event incentives to drive revenue and foster teamwork while conducting monthly associate reviews
National and Freelance Makeup Artist
01.1998 - 01.2012
- Worked as a freelance and national makeup artist for several luxury brands
- (Laura Mercier, Bobbi Brown, Nars, and Make-up Forever to name a few
- Supported seasonal corporate driven events to for newness drive annual growth
- Provided private services for VIP clients
- Worked on teams looks for NYC and Paris Fashion Week(s)
Skills
- Strategic planning
- Cross-functional collaboration
- Operations management
- Cross-functional team coordination
- Troubleshooting and problem resolution
Timeline
Senior Manager
Credo Beauty
04.2024 - Current
Market Lead
Christian Dior Beauty
02.2022 - 03.2024
Luxury Fragrance Business Manager
Puig USA & Clarins USA
02.2018 - 06.2021
Boutique Manager
Blue Mercury
08.2014 - 11.2017
National and Freelance Makeup Artist
01.1998 - 01.2012
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