My interests include Travel, Wine, golf, and watching my grandchildren
Randolph Screen
Raleigh,NC
Summary
Dynamic Chief Marketing Officer with extensive experience in driving brand awareness and revenue growth through comprehensive marketing strategies and strategic partnerships with our many insurance company partners. Expert in market research, product positioning, and campaign coordination, with a proven track record in expanding global market presence and fostering cross-departmental collaboration. Bringing strong marketing leadership to advance corporate objectives. Negotiated contracts and incentive programs with our insurance company partners.
Overview
41
41
years of professional experience
Work History
Chief Marketing Officer
BB&T Insurance Services
10.2001 - 06.2019
- Streamlined internal communication channels, fostering collaboration among various departments.
- Collaborated with executive leadership to develop long-term business goals aligned with overarching company objectives.
- Conducted and evaluated market research to adjust marketing strategy to meet changing market and competitive conditions.
- Increased brand awareness by developing and implementing comprehensive marketing strategies.
- Established strategic partnerships, expanding market reach and driving revenue growth.
- Expanded global market presence through tailored international marketing initiatives focused on regional preferences and trends.
Director of Property Casualty Division
CBIZ Insurance Services
10.1998 - 09.2001
I was the Senior VP for this $30M revenue brokerage operation in Multiple states, but headquartered in Cleveland, OH. Oversaw the Property Casualty division for this multi-product brokerage.
Branch Manager and Regional VP
The B,G,S, & G Companies
01.1980 - 09.1998
I was the Property Casualty Regional VP of our Pennsylvania operations and had my own book of commercial lines business of $500K in revenue.
Underwriting Survey/Loss Control Representative
Chubb Insurance Group
06.1978 - 12.1979
Education
Bachelor of Arts - Economics
Wake Forest University
Winston-Salem, NC05-1978
Skills
- Campaign coordination
- Product positioning
- Partnership management
- Marketing leadership
- Traditional marketing strategies
- Training and mentoring
- Branding
- E-mail and direct mail marketing campaigns
Interests
Timeline
Chief Marketing Officer
BB&T Insurance Services
10.2001 - 06.2019
Director of Property Casualty Division
CBIZ Insurance Services
10.1998 - 09.2001
Branch Manager and Regional VP
The B,G,S, & G Companies
01.1980 - 09.1998
Underwriting Survey/Loss Control Representative
Chubb Insurance Group
06.1978 - 12.1979
Bachelor of Arts - Economics
Wake Forest University
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