Robert Rosenfield
Bridgeport,CT
Summary
Dynamic first Sales Manager that built a national sales force of independent representatives at Interfinish, along with the development of complete product marketing literature for the new Interfinish division of Chicago Metallic Corporation. Trained inside sales and marketing staff, driving revenue growth and expanding market presence. Expert in strategic planning and fostering innovation and collaboration. Implemented the first National Accounts program for new construction in strategic national retail accounts. Skilled in vendor negotiations and team building, consistently enhancing customer satisfaction and achieving organizational objectives through effective project management. Developed and maintained companywide multi-stage bidding followup platform. Developed creative construction solutions for architects and designers, and successfully wrote and provided specifications to define product use attributes. The primary focus of products manufactured were primarily interior and exterior finishes within commercial construction.
Overview
30
30
years of professional experience
1
1
Certification
Work History
President/Owner
Design Strategies / DS Finishes
09.1996 - 06.2022
- Increased customer satisfaction through continuous improvement initiatives and excellent customer service.
- Enhanced company performance by implementing strategic plans and overseeing daily operations.
- Cultivated strong relationships with external partners to foster collaboration and maximize resources.
- Established a culture of accountability by setting clear expectations and holding individuals responsible for results.
- Inspired innovation by creating an environment that encouraged creative thinking and problem-solving capabilities.
- Launched new products successfully into the market after meticulous research, planning, and marketing campaigns.
- Fostered culture of transparency and accountability by implementing comprehensive ethics reform across all levels of government.
- Represented organization at industry conferences and events.
- Analyzed industry trends and tracked competitor activities to inform decision making.
- Cultivated company-wide culture of innovation and collaboration.
- Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
- Expanded business into new markets, cond
- Interacted well with customers to build connections and nurture relationships.
- Hired and managed employees to maximize productivity while training staff on best practices and protocols.
- Prepared annual budget forecasts and monitored performance to meet organizational objectives.
National Sales Manager
Interfinish Division of Chicago Metallic Corporation
06.1992 - 06.1996
- Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
- Attended events, training seminars, and manufacturer product showcases.
- Achieved consistent year-over-year growth in both revenue generation and territory expansion through strategic planning and execution.
- Met with customers to give sales presentations, negotiate contracts and promote services.
- Established strong partnerships with channel partners for seamless distribution of products across various regions.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
Education
Marketing
University of Kansas
Lawrence, KSSkills
- Leadership team building
- Organizational leadership
- Strategic planning
- Operational excellence
- Project management
- Sales and marketing
- Business development
- Vendor sourcing and negotiations
- Revenue generation
- Innovation and creativity
Certification
- M.A.N.A. Certification for Hiring and Selling Through Independent Representatives
Timeline
President/Owner
Design Strategies / DS Finishes
09.1996 - 06.2022
National Sales Manager
Interfinish Division of Chicago Metallic Corporation
06.1992 - 06.1996
Marketing
University of Kansas
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