Robert (Bo) Vitale
Norwalk
Summary
Dynamic retail professional with extensive experience at Golf Galaxy, excelling in customer service management and relationship building. Proven track record in enhancing store performance through strategic sales initiatives and effective team training, resulting in increased customer satisfaction and loyalty. Skilled in retail operations and creating engaging shopping experiences. Awarded Assistant Store Manager of the year for the year 2024.
Overview
11
11
years of professional experience
Work History
Assistant Store Manager
Golf Galaxy
West Des Moines, IA
06.2020 - Current
- Supervised daily store operations, ensuring compliance with company policies and procedures.
- Trained and mentored staff, enhancing team performance and customer service skills.
- Led in-store events and promotions, driving customer engagement and increasing foot traffic.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Enhanced store appearance for increased sales by maintaining cleanliness and implementing strategic merchandise displays.
- Assisted the Store Manager in analyzing sales data to identify trends and make informed decisions for improving overall store performance.
- Developed a loyal customer base through personalized interactions, increasing repeat business in-store visits.
Golf Sales Lead
Golf Galaxy
West Des Moines, IA
05.2015 - 06.2020
- Developed and implemented strategic sales initiatives to enhance customer engagement and retention.
- Trained new staff on sales techniques and customer service best practices, fostering a high-performance culture.
- Collaborated with merchandising team to optimize product displays for maximum visibility.
- Enhanced customer satisfaction by providing personalized service and product recommendations.
- Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.
Education
Bachelor of Science - Business Management
Iowa Wesleyan University
Mount Pleasant, IA05-2017
Skills
- Retail operations
- Store organization
- Customer service management
- Relationship building and management
- Customer service
Timeline
Assistant Store Manager
Golf Galaxy
06.2020 - Current
Golf Sales Lead
Golf Galaxy
05.2015 - 06.2020
Bachelor of Science - Business Management
Iowa Wesleyan University
Assistant Store Manager of the Year
I was awarded the 2025 Assistant Store Manager of the Year for my ability to lead a team to a National Presidents Award for Golf Galaxy.