Summary
Overview
Work History
Education
Skills
Timeline
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Rocky Perez

San Antonio,TX

Summary

Accomplished sales leader offering 20 years of experience in health care product solutions. Proficient professional at relating and engaging medical specialists, potential customers, and diverse levels of sales and administrative personnel. Highly knowledgeable in hospital and operative medical devices, spanning competitive offerings, cutting-edge developments, instructional training and on-site guided applications. Proven to excel at various sales approaches and techniques.

Overview

19
19
years of professional experience

Work History

Clinical Account Manager

Ceribell
San Antonio, TX
01.2023 - Current
  • Contracted and implemented Ceribell's technology for 10 new accounts totaling over 1.5 million dollars in sales.
  • Developed account plans for customers that included strategy, tactics, goals and objectives that lead to over 100 Ceribell studies a month in 2023.
  • Performed on-site visits to assess customer needs and identify areas of improvement to validate ROI for Ceribell's Ai technology to hospital administration.
  • 2023 Region of the year winner.
  • Over 100% quota achievement 2023

Territory Sales Manager

InnerSpace by Solaire Medical
San Antonio, TX
04.2022 - 12.2024
  • Discovered sales opportunities by showcasing products and services to interested clients. Sales pipeline up 100%.
  • Built strong, professional relationships through identification of client needs, which increased overall sales past 250k$.
  • Sold storage solutions equipment to new and established customers with persuasive and knowledgeable approach.

Territory Sales Manager

Sonoran Surgical Supply LLC
El Paso, TX
03.2018 - 04.2022
  • Develop and manage regional sales program and market operations. Finished # 1 PTQ in sales first three years.
  • Educate key surgeons on product features and technology to help provide optimal service and patient care.
  • Build surgeon relationships to increase business and sustainability exceeding quota every year to date.
  • Exceeded sales goals by 35% for 3 consecutive years by establishing and cultivating lucrative relationships with customers.
  • Grew $0 territory to $2.5 million in less than 9 months with active management of operations.

Sales Representative

Stryker Spine
El Paso, TX
01.2017 - 02.2018
  • Built positive and productive customer connections to drive consistent sales growing territory from 0$ to over 1.5 million.
  • Strengthened the Stryker Spine brand by coordinating cadaver training events with key surgeons and staff to maximize product effectiveness, advanced technology, and safety to drive new technology sales up 35 %.
  • Forged relationship with champion surgeon to enhance loyalty and retention of sales of over 500k.
  • Finished #1 PTQ $ growth Q1

Sales Representative

Oread Medical
El Paso, TX
08.2012 - 12.2016
  • Landed multiple new customer accounts through effective customer service and powerful cold-calling strategies.
  • Consulted with current and prospective surgeons to strategically develop an ideal solutions for both practice and patients.
  • Increased sales from 0 to over 2 million. President Award Winner
  • Grew repeat business year to year by increasing 20% providing superior customer service.
  • Established product accountability, dependability, and recognition in the El Paso market leading to quota accomplishment every year.

Distributor Principle

Spectra Surgical
El Paso, TX
03.2006 - 08.2012
  • Analyzed market trends and competitor activities to identify potential areas for growth that resulted in $4 million dollars in sales a year.
  • Maintained relationships with key neurosurgeons in territory by facilitating ongoing product training and support that lead to $3 million dollars in spinal implant sales.
  • Executed new minimally invasive sales strategies and techniques with clients, improving revenue $1 million dollars.
  • Organized and trained sales team to execute account strategies in multiple orthopedic disciplines that resulted in growth year after year in revenue.

Education

Bachelor of Science - Kinesiology

The University Of Texas At El Paso
El Paso, TX
12.2001

Skills

  • Market and competitive analysis
  • Consultative and relationship selling
  • Solution selling
  • New account development
  • Product sales expertise
  • Sales presentations
  • Product demonstration
  • Sales leadership
  • Business growth and retention
  • Territory and Account Management
  • Salesforce
  • Data Analysis
  • Project Planning
  • Technical Support
  • Stakeholder Communications
  • Multi-Unit Operations Management
  • Client Relations
  • On-site product demonstrations
  • Territory Development
  • Public Speaking
  • Goal-Oriented
  • Sales Presentations

Timeline

Clinical Account Manager

Ceribell
01.2023 - Current

Territory Sales Manager

InnerSpace by Solaire Medical
04.2022 - 12.2024

Territory Sales Manager

Sonoran Surgical Supply LLC
03.2018 - 04.2022

Sales Representative

Stryker Spine
01.2017 - 02.2018

Sales Representative

Oread Medical
08.2012 - 12.2016

Distributor Principle

Spectra Surgical
03.2006 - 08.2012

Bachelor of Science - Kinesiology

The University Of Texas At El Paso
Rocky Perez