Roger Johnson
Owasso
Summary
Dynamic Retail Sales Director with a strong history of increasing sales and improving customer satisfaction. Skilled in analyzing market trends and capitalizing on opportunities to boost market share. Effective leader who drives teams to meet and exceed ambitious sales targets while cultivating a culture of excellence.
Overview
25
25
years of professional experience
Work History
Director of Retail Sales
Cox Communications
Omaha
02.2025 - Current
- Direct operations, sales, and staffing for 15 retail locations across Nebraska, Kansas and Iowa
- Responsible for mentoring & developing a team of 123, 3 Market Managers, 15 Store Managers, 14 ASMs, 15 SSOSs, and 76 Quota Carriers
- Implements best sales practices with team processes, including sales forecasting
- Ensures effective implementation of sales incentive programs to drive sales performance
- Identifies and engages with boundary partners to deliver sales reporting and systems improvements to increase channel productivity
- Defines, develops and drives continuous process improvement across Retail Sales operations
Retail Market Manager
Cox Communications
Tulsa
01.2020 - Current
- Effective track record for developing top sales leaders/talent to meet & exceed ambitious monthly sales targets/expectations in various key performance metrics
- Responsible for mentoring & developing a team of 36, 4 Store Managers, 3 ASMs, 2 SSOSs, and 22 Teammates
- Collaborated with peers and partners across the organization to launch new products and drive success
- Responsible for creating/fostering key partner relationships to help solve complex problems throughout the region
- Analyzed sales data in to identify underperforming areas to build action plans to increase overall performance
Retail Store Manager I & II
Cox Communications
Omaha
11.2014 - 12.2019
- Achieved monthly targets in key performance metrics through focused strategies
- Implemented innovative incentives to enhance motivation and improve key performance metrics in Omaha market
- Recruiting, training, coaching and developing high performing Sales Representatives & Leaders
- Ensured team accountability to daily, weekly, and monthly expectations through coaching, checkpoints, and one-on-ones
- Manage all store operations, such as inventory, supply ordering, and cash handling
- Actively involved in hiring and training process for the Omaha market
Senior Solutions Specialist
Cox Communications
Omaha
01.2013 - 11.2014
- Coached sales representatives to increase quality and quantity of sales
- Assisted Manager in developing Solutions Specialists
- Consistently exceeded sales goals for 16 months
- Creatively motivated reps to exceed sales goals by focusing on strengths to help improve their opportunities
Solutions Specialist
Cox Communications
Omaha
09.2007 - 12.2012
- Established loyal client base through effective questioning and product knowledge
- Consistently exceeded sales goals, while assisting my team to win too
- Ensure customer satisfaction is a priority to enable lasting relationships with the company and create referrals
Assistant Store Manager
Walgreens
Omaha
06.2001 - 08.2007
- Cultivated high-performing sales culture to enhance team success
- Trained new employees on product knowledge, systems and sales behaviors
- Prioritized customer experience and satisfaction in daily operations
- Built loyalty among clients through exceptional customer service
- Effectively handled customer orders and complaints
Education
Some College -
Metro Community College - Omaha
01-2010
High School -
Central High School
Omaha, NE01-2002
Skills
- Sales strategy
- Sales forecasting
- Sales channel optimization
- Sales and market analysis
- Performance analysis
- Data-driven decisions
- Process improvement
- Strategic execution
- Team training
- Sales team coaching
- Negotiation and persuasion
- Relationship management
Awards
- Winners Circle & Torch Award recipient in 2020, as the Retail Market Manager
- Warehouse Dash recipient in 2024, Retail Market Manager for Highest Mobile Conversion Rate
- Winner of Top CHL & PSU Market in Q1 2021, Retail Market Manager
- Outstanding Achievement Award - Retail Store Manager, Highest PSU Large Store 2018
- Homelife Champion role, #1 Homelife ranking Q3 2018 - Retail Store Manager
- Winners Circle Winner 2008, 2009, 2012 & HBO Trip Winner 2009
Leadership Courses
- 20/20 - FOCUS
- 20/20 - INSIGHT
- Retail Essentials
- Coaching Academy
- Retail Bench Strength
- Retail Bench Facilitator
- Cox Behaviors Certified
- Courageous Conversations
- Leading for Results
Timeline
Director of Retail Sales
Cox Communications
02.2025 - Current
Retail Market Manager
Cox Communications
01.2020 - Current
Retail Store Manager I & II
Cox Communications
11.2014 - 12.2019
Senior Solutions Specialist
Cox Communications
01.2013 - 11.2014
Solutions Specialist
Cox Communications
09.2007 - 12.2012
Assistant Store Manager
Walgreens
06.2001 - 08.2007
Some College -
Metro Community College - Omaha
High School -
Central High School