Rose Jordan
Social Media And Influencer Marketing Manager
Danbury,CT
Summary
Proactive and achievement-oriented marketing manager bringing 10 years of marketing and leadership experience with special emphasis helping social media clientele. Effectively increases social media reach and client digital profile to catapult companies forward with sustained growth. Articulate communicator, natural leader and organized manager.
Overview
8
8
years of professional experience
4
4
years of post-secondary education
1
1
Certification
Work History
Owner
Jordan Marketing
1 2021 - Current
- Created, curated and managed published content for feed and stories across social media channels.
- Maintained social media accounts by keeping content engaging, fresh, educational and entertaining.
- Monitored and built social media following by maintaining solid online presence via community engagement.
- Live streamed dialogue and events on Facebook, TikTok and Instagram to optimize interaction and engagement levels.
- Collaborated with marketing team(s) to create and implement promotional campaigns.
- Hosted community events for creators to engage and monetize their following.
Brand Manager
Ralph Lauren
01.2019 - 04.2023
- Cultivated relationships with key stakeholders, vendors and industry influencers to create positive brand experiences.
- Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
- Managed and oversaw creative projects to drive quality, accuracy and deadline management.
- Spearheaded strategic brand plans for multiple product lines to increase market share and brand awareness.
- Analyzed customer feedback and market trends to make informed decisions about product and brand messaging.
Merchandising Team Manager
Macys, Inc.
10.2016 - 12.2018
- Created look and feel of visual merchandising publications to better target specific audiences.
- Managed merchandising standards and maintained consistency across distribution channels.
- Helped stores adapt spaces to accommodate merchandise within spatial constraints and inventory storage availability.
- Worked cross-functionally to create core branding philosophies retail and beauty business.
- Collaborated with wholesale partners and cross-functional teams to develop solutions for balancing product assortments.
- Oversaw visual merchandising for new store openings and store collateral change-outs.
Education
Bachelor of Science - Marketing
Pace University
New York, NY 08.2010 - 05.2014
Skills
Relationship building
Capital pursuit
Business launch
Business administration
Brand evangelism
SEO
Marketing
Social media expertise
Marketing and advertising
Public Relations
Branding
Contract Management
Strategic planning
Business Development
Negotiation
Partnership development
Operations management
Customer Relations
CRM Management
Content Development
Certification
Meta: Social Media Marketing Certificatioon
Timeline
Meta: Social Media Marketing Certificatioon
01-2023
Brand Manager
Ralph Lauren
01.2019 - 04.2023
Merchandising Team Manager
Macys, Inc.
10.2016 - 12.2018
Bachelor of Science - Marketing
Pace University
08.2010 - 05.2014
Owner
Jordan Marketing
1 2021 - Current
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