Ryan Furlong

Lead comprehensive design and marketing strategies, encompassing both B2B and B2C marketing efforts. My work includes agent support, CRM management, email marketing, content creation, branding initiatives, and onboarding support.

• Execute and optimize Salesforce automations and 3rd party platforms (Mailchimp, Activepipe, Ring Central, etc.) to develop and execute targeted email campaigns increasing customer retention, reviews, referrals, and lead generation.
• Lead marketing performance reporting for leadership by extracting and analyzing data from Salesforce, Google Analytics, and marketing platforms to evaluate KPIs, share actionable insights, and refine strategies.
• Design and write marketing content, including pitch decks, booklets, brochures, and presentation materials to support the company in pitching new projects, contributing to successful acquisitions.
• Lead the strategy and design of brand identities for new developments such as logo design, web design, floor plans and other marketing material.
• Provide strategic marketing/design support to agents, advising on branding, lead generation, and personalized marketing plans to grow their individual businesses.

I successfully blend creativity with strategic marketing to deliver impactful branding, promotional materials, and social campaigns across various industries.

• Designed and refined a custom logo for a house DJ and life coach, managing the processes from initial sketches to final brand identity delivery.
• Produced illustrations and visual branding for concert promotion, including print design, social media content, and T-shirt designs.
• Led social media marketing efforts for a team at the World Series of Poker in Las Vegas, creating engaging content such as live tweets, photography, video content, and Instagram stories, driving global engagement to a widely displaced audience.