Work Preference
Summary
Overview
Work History
Education
Skills
Certification
Timeline
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RYAN HANSBROUGH

RYAN HANSBROUGH

Riverview,Florida

Work Preference

Job Search Status

Open to work
Desired start date: Flexible

Desired Job Title

Director, Agency Account ManagementDirector of OperationsOperations ManagerAccount Manager

Work Type

Full Time

Location Preference

RemoteHybrid
Location: Riverview, FloridaTampa, FL
Open to relocation: No

Important To Me

Career advancementWork-life balanceCompany CultureFlexible work hoursWork from home optionPaid time offPaid sick leave401k matchStock Options / Equity / Profit Sharing

Summary

Strategic operations leader with 14 years of experience enhancing digital advertising infrastructure and executing go-to-market campaigns. Built scalable processes that improved revenue growth and market speed. Led comprehensive client support from pre-sales to KPI-driven optimization and results. Fostered collaboration among Operations, Product, and Client teams to shape product roadmaps and develop standardized training programs for market entry.

Overview

1
1
Certificate
14
14
years of professional experience

Work History

Director, Agency Account Management

Catalina USA
St. Petersburg, USA
11.2023 - 05.2026
  • Directed a client-focused digital advertising team that ran campaigns across programmatic, CTV, and omni-channel platforms, increasing revenue more than 300% in total over 2.5 years as director for Agency Clients
  • Oversaw $30M+ in annual advertising spend, deploying data-driven execution and optimization strategies that delivered greater than $2 ROAS results on average.
  • Led, mentored, and scaled a team of two to six digital marketing and customer success professionals across the US and Costa Rica.
  • Implemented AI-assisted workflows and automated reporting pipelines that reduced campaign operations overhead by roughly 30% this past year.
  • Built and maintained relationships with key agency and media vendor partners, expanding client reach and driving new revenue growth.
  • Collaborated with agency sales, Ad Ops, Audience, Measurement, and Quality teams to reduce launch timelines from 30 days to 14 days.
  • Partnered cross-functionally with Product and Solutions teams as the first team to pilot and launch new digital offerings, directly impacting multiple successful product rollouts at Catalina such as 3rd party measurement solutions, Meta Ads and platform shifts (Cadent, TTD, Beeswax)
  • Led change management efforts to adapt to market shifts and organizational needs, implementing team role changes and support structures.

Senior Customer Success Manager

Catalina USA
St. Petersburg, USA
06.2017 - 11.2023
  • Served as the primary strategic Digital success partner for a portfolio of Platinum CPG and retail brand clients handling over $15M a year personally.
  • Collaborated cross-functionally with product, sales, and analytics teams to uncover upsell opportunities, delivering proactive solutions to maximize value for top clients.
  • Designed and executed multi-channel digital advertising campaigns (display, programmatic, social, loyalty) resulting in measurable insights and enhanced client engagement.
  • Solution-based communication with top agency clients solving complex business concerns and future opportunities through A/B and custom audience testing to help with agency and client results
  • Led commercialization efforts for Self Service Audience business, focusing on Data as a Service measurement offerings to drive client adoption and revenue growth.

Dual Role Account Manager

Catalina USA
St. Petersburg, USA
10.2016 - 06.2017
  • Managed end-to-end CPG campaign execution for Platinum accounts including Unilever, PepsiCo, and Campbell’s, overseeing full delivery lifecycle from contract through reporting.
  • Instrumental in delivering approximately $7M in campaign revenue for Unilever over a 9-month period.
  • Immediate dual-role capacity, simultaneously managing existing account base while supporting new business development functions across the entire operations value stream. Traditionally this was separated into two separate roles.
  • Participated in multiple Account Manager hiring panels as a recognized high performer, contributing to talent pipeline growth.

New Business Development Media Specialist

Catalina USA
St. Petersburg, USA
10.2012 - 10.2016
  • Led coupon PIN code business as campaign execution lead for over two years, managing setup and delivery across Catalina network to enhance client engagement.
  • Directed UPC implementation and oversaw Load 2 Card campaigns, ensuring product quality and streamlining processes.
  • Led our Target quality team to manage quality checks across all offers going on Target.com powered by Catalina.
  • Developed training programs for internal teams on Catalina's digital offerings and commercialization strategies to improve team capabilities.

Education

Bachelor of Science - Management, Marketing

University of South Florida
Tampa, FL
05-2011

Skills

  • Digital Advertising Strategy
  • Omni-channel Campaign Management
  • Programmatic & CTV Media
  • Budget Management
  • Client Relationship Management
  • Agency & Brand Partnership Development
  • CPG & Retail Marketing
  • Market Entry Strategy
  • Data analytics
  • Operational Efficiency
  • Team leadership
  • CRM Management
  • Digital Media Innovation

Certification

  • IASSC – Lean Six Sigma Certified Yellow Belt
  • Meta Ads Expertise
  • AI Literacy & Prompt Engineering – Anthropic Academy (2025–2026)

Timeline

Director, Agency Account Management

Catalina USA
11.2023 - 05.2026

Senior Customer Success Manager

Catalina USA
06.2017 - 11.2023

Dual Role Account Manager

Catalina USA
10.2016 - 06.2017

New Business Development Media Specialist

Catalina USA
10.2012 - 10.2016

Bachelor of Science - Management, Marketing

University of South Florida

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