RYAN REULING
Groton,USA
Summary
Competitive, high-activity sales professional with 4+ years of full-cycle B2B experience in outbound prospecting, consultative selling, and new business development, now transitioning into SaaS sales. Generated $525K+ in revenue through a high-volume, disciplined sales approach spanning both individual and corporate accounts, consistently converting skeptical buyers through multi-meeting sales cycles involving discovery calls, formal proposals, and negotiations.
Built and managed outreach infrastructure daily inside HubSpot, constructing automated email sequences, segmented prospect lists tailored to specific demographics and buying criteria, and custom workflows to streamline the sales process. Combined that with high-volume activity averaging 80-100+ daily touchpoints and a discovery-first approach that consistently turned unfamiliar products into closed deals.
Overview
4
4
years of professional experience
Work History
Director of Ticket Sales
San Diego Seals
San Diego, CA
10.2024 - 06.2026
- Ranked #1 in team revenue annually while simultaneously placing top 5 among 50+ individual contributors league-wide, maintaining elite personal production alongside full leadership responsibilities.
- Generated $225K+ in personal revenue as Director through self sourced outbound prospecting, leveraging ZoomInfo to identify decision makers and engaging them through cold calls, email sequences, and in-person office drop-ins to consistently open and close net new accounts.
- Built and managed outreach cadences and automated email sequences inside HubSpot, creating segmented prospect lists and workflows that drove pipeline efficiency and outbound consistency across both personal and team production.
- Closed a company-record $23,600 corporate account through a 2-month consultative sales cycle involving on-site meetings, discovery conversations, and iterative proposal negotiations with VP and Director-level decision makers.
- Drove 46% season ticket and 54% group sales revenue growth year-over-year by building and leading a team of 5 through structured coaching, standardized outreach cadences, and performance accountability.
Account Executive
San Diego Seals
San Diego, CA
08.2022 - 10.2024
- Generated $300K+ in new business revenue through a self-built multichannel outreach system averaging 50-80 calls and 400+ emails daily, combining HubSpot-sequenced touchpoints with personalized outreach to maximize pipeline generation and net new account acquisition.
- Prospected cold into local and regional businesses using ZoomInfo to identify VP, Director, and HR-level decision makers, engaging them through cold calls, HubSpot email sequences, and in-person office drop-ins to self-generate a consistent outbound pipeline.
- Structured and closed a $10,000 corporate partnership with a regional bank, packaging premium event space, a season-long ticket bank for client entertainment, and season tickets into a tailored solution addressing the client's business development needs.
- Consistently won net new business by leading with discovery-focused conversations that uncovered buyer needs and reframed an unfamiliar product in terms that resonated, converting skeptical prospects into closed deals across both individual and corporate accounts.
Account Executive
World Premier Agency
San Diego, CA
01.2022 - 08.2022
- Sold B2B recruitment services to small and midsize businesses, targeting hiring managers and executives at companies seeking qualified engineering candidates through cold calls, email outreach, and LinkedIn prospecting to self-generate a fully outbound pipeline.
- Averaged 100+ outbound touches daily in a self-directed environment with minimal oversight, building the prospecting discipline and multichannel outreach skills that became the foundation of a high activity sales career.
- Managed full pipeline independently using CRM tools to track outreach activity, maintain follow-up cadences, and move prospects through a structured sales process from cold contact to close.
Education
Bachelor of Business Administration - Finance
Western Connecticut State University
Danbury, CT05-2020
Skills
- HubSpot CRM
- Full-Cycle B2B Sales
- Outbound Prospecting & Cold Outreach
- Net New Business Development
- Pipeline Management & Forecasting
- Consultative Selling & Discovery
- Negotiation & Deal Closing
- C-Suite & Executive Engagement
- Territory Management
- ZoomInfo
Timeline
Director of Ticket Sales
San Diego Seals
10.2024 - 06.2026
Account Executive
San Diego Seals
08.2022 - 10.2024
Account Executive
World Premier Agency
01.2022 - 08.2022
Bachelor of Business Administration - Finance
Western Connecticut State University