Sara Frisina
Magnolia,TX
Summary
Experienced user experience design professional with a solid foundation in web development, visual design, and digital marketing. Combines technical expertise with a user-centered approach to create intuitive digital experiences that drive engagement and results.
Overview
15
15
years of professional experience
Work History
WEB CONTENT DEVELOPER
DAIKIN COMFORT TECHNOLOGIES, INC.
06.2016 - Current
- Support consumer-facing websites that prioritize intuitive user experiences and drive conversion, increasing website traffic by 56%
- Contributed as project manager for Daikin Comfort website redesign, merging Residential and Commercial sites into one seamless platform
- Create wireframes and mockups that inform UI improvements and streamline navigation
UI/UX VISUAL DESIGNER
HP INC.
08.2014 - 05.2016
- Designed user experience (UX) journeys through sketches, wireframes, and mockups to visualize and guide interface development
- Designed wireframes for HP Touchpoint, a cloud-based IT management SaaS platform
- Built digital assets to support app functionality across Windows, iOS, macOS, and Android platforms
WEB ADMINISTRATOR
HEWLETT-PACKARD ENTERPRISE
06.2014 - 12.2014
- Customized and deployed high-volume over 1,000+ targeted marketing emails to boost registration for the HPE Discover conference.
- Oversaw contractors on the HP Customer Care application to improve tool adoption and efficiency
- Provided technical support by troubleshooting and reporting errors within the HP Customer Care tool
COMMUNICATIONS PROJECT COORDINATOR
THE MET CHURCH
06.2010 - 06.2014
- Streamlined workflows and established a new project intake system for print and web media projects
- Effectively managed a $200K advertising budget, optimizing for efficiency and driving increased community engagement
- Led outsourced design team on branding direction and deliverables to meet event and vendor deadlines
Education
Bachelor of Arts - Graphic Communication
The Art Institute of Houston
Houston, TX05.2007
Skills
- Figma
- Adobe Creative Suite
- Adobe Photoshop CC
- Adobe InDesign
- Jira Atlassian Software
- Trello Project Management
- CMS Tools
- Microsoft Office 365
- Brand messaging
- Email campaigns
Timeline
WEB CONTENT DEVELOPER
DAIKIN COMFORT TECHNOLOGIES, INC.
06.2016 - Current
UI/UX VISUAL DESIGNER
HP INC.
08.2014 - 05.2016
WEB ADMINISTRATOR
HEWLETT-PACKARD ENTERPRISE
06.2014 - 12.2014
COMMUNICATIONS PROJECT COORDINATOR
THE MET CHURCH
06.2010 - 06.2014
Bachelor of Arts - Graphic Communication
The Art Institute of Houston
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