SHAUNTEE LAWRENCE

• Directed daily sales strategy, operations, and team performance to deliver $523k in quarterly sales, achieve 110% of sales objective, and drive 112% year-over-year growth.

• Reversed $10,500 deficit within four weeks, closed season at 111% of budget, and delivered $28k turnaround.

• Improved 8 of 9 key performance indicators year over year, achieving 105% conversion increase through KPI-led coaching and sales discipline.

• Executed category strategies for handbags, accessories, and shoecare, achieving 107–118% of objectives and increasing email capture to 87%.

• Took charge of new location with a $148k deficit and established consistent weekly results at 105–115% to budget.

• Developed and promoted 2 employees into higher-level roles, strengthening the leadership pipeline through coaching, performance management, and career development.

• Extended leadership impact across the district by training 2 store managers and supporting district-level recruiting and talent development

initiatives.

• Exceeded monthly sales targets by consistently selling an average of 10 vehicles, leveraging product expertise and consultative client engagement.
• Utilized Elead CRM and Automotive Mastermind to manage customer relationships, track interactions, and streamline sales processes, contributing to improved conversion rates.
• Managed vehicle orders and inventory allocations, identifying customer needs through phone, in-person, and service interactions to enhance overall customer satisfaction.

• Facilitated the sale of 90 vehicles in one fiscal year, generating $524K in front gross revenue.
• Cultivated client relationships that drove repeat business and referrals, utilizing CRM tools to enhance sales efficiency.
• Maintained a consistent 5-star customer satisfaction rating through a customer-first sales approach and exceptional service.

• Earned the Passport 200 Club Award (2022) for top-tier sales achievement and closing performance.
• Generated $1M+ in gross revenue through effective sales strategies and fostering strong client relationships.
• Achieved 53% sales closing ratio by utilizing AutomotiveMastermind to enhance client upgrades, engagement, and loyalty.

• Surpassed annual sales targets by 15% through team leadership, customer engagement, and strategic sales initiatives.
• Managed payroll, asset allocation, and operational costs, directly supporting store profitability and overall performance.
• Conducted staff training and development, enhancing employee retention and engagement while ensuring adherence to company standards.
• Ranked in the top 1% globally for two consecutive years and earned a $10,000 award for exceeding sales targets.