Summary
Overview
Work History
Education
Skills
Timeline
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Shelley Williams

Waco

Summary

Accomplished Executive Director and Director of Community Relation with a proven track record at Visiting Angels Home Care.

Experienced with community engagement, partnership development, and strategic communication. Utilizes relationship-building skills to foster collaboration and drive community support. Known for strong focus of relational marketing, adaptability and achieving measurable results. Recognized for reliability, leadership, and the ability to respond effectively to changing needs

Overview

35
35
years of professional experience

Work History

Director of Life Enrichment

Residency at Ridgewood
10.2024 - Current
  • Provided one-on-one programs and activities for residents unable to participate in group settings.
  • Utilized creative problem-solving skills to address any challenges or obstacles faced within the role.
  • Collaborated closely with residents, using effective communication to better understand favorite activities.
  • Implemented dementia-focused programs to aid and support residents experiencing cognitive decline.
  • Structured monthly activity calendars based on feedback received from both internal and external stakeholders.
  • Utilized my extensive knowledge and connections in the industry to provide quality entertainment, volunteers and programs for the residents.

Director of Community Relations

Visting Angels
10.2017 - 10.2024
  • Enhanced community engagement by developing and implementing strategic outreach programs.
  • Built, leveraged and shared positive relationships and partnerships with various external and internal stakeholders.
  • Mentored junior staff members on effective community relations strategies, building a strong pipeline of future leaders.
  • Collaborated with other department directors for cross-functional initiatives aimed at improving overall organizational performance.
  • Monitored program effectiveness using data-driven analysis, making strategic adjustments as needed to maximize impact.
  • Delivered presentations at conferences and workshops, showcasing organizational successes and best practices in community relations.
  • Negotiated contracts with external service providers to ensure cost-effective solutions aligned with organizational objectives.

Executive Director

Visiting Angels Home Care
03.2011 - 10.2017
  • Worked closely with organizational leadership and board of directors to guide operational strategy.
  • Guided staff through periods growth maintaining morale and engagement during transitions.
  • Forged strong relationships with clients and their families, community partners, physicians support organizations providing regular updates on organizational and soliciting their expertise when needed.
  • Monitored compliance with laws and regulations to protect organization from legal liabilities and penalties.
  • Managed a diverse team of professionals, fostering a collaborative work environment for increased productivity.
  • Fostered work culture of collaboration and inclusion to increase morale and reduce turnover.

Franchise Owner

TCBY Frozen Yogurt
08.1989 - 12.2010
  • Managed daily cash flow effectively while adhering to company guidelines on deposits, expenditures, account reconciliations.
  • Managed labor, inventory and overhead costs effectively to maintain business profitability.
  • Recruited and trained high-quality staff, resulting in increased customer satisfaction and loyalty.
  • Oversaw payroll, business planning and marketing for franchise operations.
  • Established strong relationships with local businesses to foster community support and drive foot traffic to the franchise location.

Education

Bachelor of Arts - Communications

University of Arkansas
05-1987

Skills

  • Effective collaboration and interaction
  • Partnership development
  • Relationship building
  • Goals and performance
  • Industry Kwowledge

Timeline

Director of Life Enrichment

Residency at Ridgewood
10.2024 - Current

Director of Community Relations

Visting Angels
10.2017 - 10.2024

Executive Director

Visiting Angels Home Care
03.2011 - 10.2017

Franchise Owner

TCBY Frozen Yogurt
08.1989 - 12.2010

Bachelor of Arts - Communications

University of Arkansas

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Shelley Williams