Summary
Overview
Work History
Education
Skills
Timeline
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Shelly Jenks

Magnolia,TX

Summary

Dynamic sales and marketing leader with a proven track record at Colina Homes, excelling in pricing strategy and sales coaching. Achieved top producer status, driving significant revenue growth and enhancing brand visibility. Expert in partnership development, consistently delivering results through innovative marketing strategies and effective team management.

Overview

27
27
years of professional experience

Work History

Director of Sales and Marketing

Colina Homes
03.2017 - 08.2025
  • Managed sales and marketing teams.
  • Forecast Annual plan for sales and closings.
  • Worked with Purchasing and Construction Directors to insure streamlined operational flow between departments.
  • Assisted in developing marketing strategies to enhance brand visibility and customer engagement.
  • Complete market analysis to determine best product, features, and prices to go into new land positions.
  • Created new floor plans to compete better with the competition.
  • Implemented price changes and incentive programs to strategically plan how to best perform against competition while maintaining specific margins.
  • Executed all contracts, change orders, and amendments.
  • Payroll
  • Decorated model homes

Director of Sales and Marketing

Anglia Homes
02.2014 - 03.2017
  • Manage a sales team consisting of thirty -two Sales Counselors and four Area Sales Managers.
  • Forecast Annual plan for sales, starts, and closings.
  • Developed and maintained relationships with land developers to secure new land positions.
  • Worked with Directors of Purchasing and Construction to ensure streamlined operational flow.
  • Market analysis to determine best prices, product,and features to open communities with.
  • Implemented price changes and incentive programs to stay in line with market fluctuation.
  • Executed contracts and change orders.
  • Payroll
  • Oversee and implemented marketing strategies.

Sales Counselor

K. Hovnanian Homes
02.2012 - 03.2014
  • Selling price range from $200,000 to $400,000.
  • Awarded sales counselor of the month multiple times and consistently met all goals.
  • Successfully overcame objections and educated buyers on what distinguished K. Hovnanian from other builders. Presented and sold features and benefits of new homes within the master planned community.
  • Coordinated loans / closing dates, financing and oversaw the selection and installation of the buyer selected options. Assisted buyers through the home buying process.
  • Contacted buyers weekly with updates to insure a smooth home buying experience.

Sales Counselor

Long Lake, LTD
01.2007 - 01.2012
  • Ranked Top Producer #1 in Houston for 2011 and 2012.
  • Closed 89 homes in 2012.
  • Responsibilities included marketing, improving traffic, and guiding buyers through the home buying process from contract to funding.

Sales Counselor

Choice Homes
01.2003 - 01.2007
  • Ranked Top Producer #1 in Houston region 2004,2005, and 2006.
  • Averaged 11 Home closings per month.
  • Won vacations, and numerous awards for sales volume and closings.
  • Responsible for guiding buyers through the home buying process including obtaining financing and choosing selections in the homes.


Sales Counselor

Imperial Homes
01.2002 - 01.2003
  • Coordinated and accomplished high volume closings. Generated reports to track loans and construction at every stage.
  • Marketing to include monthly Realtor functions.
  • Awarded vacation based on closing volume and customer satisfaction.

Sales Counselor

KB Home
01.1999 - 01.2002
  • Averaged 7 to 10 home closings per month.
  • Won numerous prizes and awards for sales volume and closings.
  • Increased sales by over 50%.
  • Awarded several vacations based on volume and customer satisfaction surveys.

Education

High School Diploma -

Van Vleck High School
Van Vleck

Skills

  • Sales coaching
  • Pricing strategy
  • Sales presentations
  • Partnership development

Timeline

Director of Sales and Marketing

Colina Homes
03.2017 - 08.2025

Director of Sales and Marketing

Anglia Homes
02.2014 - 03.2017

Sales Counselor

K. Hovnanian Homes
02.2012 - 03.2014

Sales Counselor

Long Lake, LTD
01.2007 - 01.2012

Sales Counselor

Choice Homes
01.2003 - 01.2007

Sales Counselor

Imperial Homes
01.2002 - 01.2003

Sales Counselor

KB Home
01.1999 - 01.2002

High School Diploma -

Van Vleck High School