Summary
Overview
Work History
Education
Skills
References
Certification
Woman of The Year 2018 (El Hatillo, Caracas)
Languages
Timeline
Generic

Sofia E. Ravazzoni Lopez

Clearwater,USA

Summary

Responsible, proactive, punctual, with the ability to work under pressure. Great spirit of public service and sense of social responsibility. Over 15 years of experience in media, including press, audiovisual production (radio and television), reports, magazines, organizational communication, and public relations, always oriented towards the pursuit of truth, common good, ethics, and human values.

Overview

18
18
years of professional experience
1
1
Certification

Work History

Reporter

CENTRO Tampa /Tampa Beacon
02.2024 - Current
  • Company Overview: Tampa Bay Newspapers / Times Publishing Company, Tampa, FL
  • Responsible for researching, writing, and editing news articles and stories focused on the Hispanic community in Tampa
  • Collaborates with the editorial team to ensure factual and engaging coverage, conducts exclusive interviews with key community figures, and covers a wide range of topics including local events, cultural stories, and community issues
  • Tampa Bay Newspapers / Times Publishing Company, Tampa, FL
  • Wrote and submitted accurate, engaging, and fact-checked stories.
  • Collaborated with other journalists and departments to produce well-rounded and comprehensive news coverage.
  • Developed expertise in covering various beats, demonstrating versatility and adaptability as a reporter.
  • Exceeded deadlines consistently, producing accurate and well-written news stories under tight time constraints.
  • Conducted in-depth interviews with key stakeholders, providing comprehensive perspectives on relevant issues.
  • Participated in community events as a representative of the publication, fostering positive relationships between the news outlet and its audience members.
  • Investigated important community issues and put together well-received reports.
  • Attended press conferences, court hearings and special events to stay conversant with current news.
  • Covered breaking news events effectively, ensuring timely updates for audiences while maintaining factual accuracy and journalistic integrity.
  • Addressed sensitive topics professionally while adhering to ethical standards.
  • Established credibility with sources by building strong relationships, resulting in exclusive interviews and scoops.
  • Captured and edited audio, video and photographs to provide multimedia content to enhance stories.
  • Researched and produced daily news reports.
  • Stayed up-to-date with current events and trends to stay ahead of competition.
  • Built strong relationships with sources to gain access to exclusive information.
  • Developed and maintained network of contacts to facilitate story development.
  • Collaborated with editors to develop compelling story ideas, ensuring diverse content that appealed to a wide audience.
  • Utilized social media to promote stories and build audience.
  • Implemented SEO best practices in article publication, boosting online visibility and search rankings.
  • Adapted quickly to breaking news situations, providing timely and accurate coverage.
  • Negotiated access to restricted areas for in-depth reporting, bringing new insights to readers.
  • Enhanced digital presence with creation of multimedia content, including videos and podcasts.
  • Conducted thorough fact-checking, maintaining publication's reputation for reliability.
  • Enhanced story appeal with integration of interactive graphics and charts.
  • Maintained ethical journalism standards, ensuring fairness and objectivity in all reports.

Radio Host and Producer (Remote)

Radio Escom
03.2018 - Current
  • Make a weekly live show related to the world of entertainment, music and celebrities
  • This collaboration has allowed me to form alliances with various media and expand my professional projection in different countries
  • Engaged listeners through social media platforms to increase station visibility.
  • Produced creative radio segments focused on music, current events and lifestyle topics.
  • Recorded and edited high-quality interviews and audio clips for broadcast.
  • Adapted quickly to changing circumstances during live broadcasts, demonstrating professionalism and poise under pressure.
  • Hosted music, news and entertainment segments for well-rounded radio shows.
  • Operated studio sound boards, desks and playout software for slick, professional broadcasts.
  • Conducted insightful interviews with guests, providing valuable information and entertainment to listeners.

Executive Editor, Host and Producer

Inversiones Ki 2000 (Porlamar, Venezuela) | Inverki LLC (USA)
05.2020 - 05.2022
  • I had the opportunity to do a live radio show with three colleagues from the world of broadcasting daily, focused on music, entertainment, and shows
  • Later, the Estrella Hispana magazine project emerged, where I served as the executive editor, conducting interviews and writing articles
  • Enhanced publication quality by implementing rigorous editing and proofreading processes.
  • Streamlined editorial workflow for increased efficiency and timely content delivery.
  • Implemented strategies to increase readership through improved content quality and targeted marketing efforts.
  • Adapted quickly to changes in the media landscape by embracing new technologies and platforms for content distribution.
  • Designed and led overall editorial strategy consistent with brand guidelines.
  • Collaborated with writers to develop compelling story ideas and refine their content.
  • Reviewed scripts and made changes to improve wording, flow or interest levels, consistently producing highly successful shows.

PR & Communications Consultant (Advisor)

Extra Job
01.2011 - 01.2022
  • Throughout my career, I have advised various public figures and companies in communication strategies, press relations, and branding
  • Worked with marketing teams to design campaigns and communications.
  • Updated company media platforms to align with changing internal goals and external variables.
  • Enhanced media statements and presentations before sending to general public or media organizations.
  • Acted as liaison between media and company during press releases and interviews.
  • Strengthened relationships with key stakeholders by maintaining open lines of communication throughout projects from initiation to completion stages.
  • Enhanced client branding by developing strategic communication plans and implementing targeted marketing campaigns.
  • Monitored effectiveness of various campaigns and communication strategies.
  • Collaborated with internal and external stakeholders to identify key messages and create compelling content for press releases and other materials.
  • Created and executed targeted PR campaigns to raise awareness of organization and initiatives.
  • Cultivated strong relationships with media representatives to secure widespread coverage and feature stories.

On Air Talent (Radio/TV Web Host) and Press Manager

Radio El Hatillo 96.9 FM C.A
07.2012 - 05.2018
  • Company Overview: (El Hatillo, Venezuela)
  • Coordinated the press and communications activities, proposed communication strategies, and designed the brand’s communicational image
  • I also hosted radio shows covering political content, daily news, and entertainment programs
  • (El Hatillo, Venezuela)

Producer and Host

Clásicos 94.9 FM
01.2011 - 01.2013
  • Produced and hosted various radio programs focused on different topics

Journalist

Notitarde Journal
08.2006 - 07.2012
  • Company Overview: Editorial Notitarde C.A (Valencia, Venezuela)
  • I started as an intern covering political, international, events, crimes, and judicial news
  • Over time, I covered a variety of sources and news topics
  • Editorial Notitarde C.A (Valencia, Venezuela)
  • Wrote, edited and produced stories for Internet and digital channels.
  • Developed story ideas and conducted interviews with industry experts, sources like entertainment, celebrities, politics, economy, community and more.
  • Collaborated with editors and other journalists to create compelling content.
  • Wrote and published articles for leading newspapers and magazines.
  • Researched and gathered information to develop accurate and credible stories.
  • Covered high-profile events such as political elections and natural disasters, providing timely updates to readers.

Education

Bachelor’s Degree - Mass Media Communications

Monteavila University
07.2007

Master in Business Administration - Marketing

UTH Florida University
Miami, FL
10.2024

Diploma - Women as Agents of Peace and Transformation

Monteavila University
12.2020

Diploma - Business Communications: 360 Program - Internal Communications

Monteavila University
12.2011

Skills

  • Communications Skills
  • Cross-Cultural Communications
  • Self-motivated
  • Good computer software skills
  • Public Relations
  • Staff Motivation
  • Leadership
  • Strategic Planning
  • Hard-worker
  • Photography Skills
  • Skills for news anchor
  • Flexibility
  • Event Management and Promotion
  • Interpersonal Skills
  • Motivation
  • Organizational Skills
  • Teamwork
  • Branding
  • Problem Resolution
  • Social Responsibility
  • Skills for Voiceover and host for radio and TV
  • Charismatic
  • Good speaker and diction
  • Basic Audio & Video Edition
  • Multimedia journalism
  • Editing written materials
  • FLUENT IN SPANISH, ENGLISH AND ITALIAN
  • Editorial writing
  • Article writing proficiency
  • Feature Writing
  • News writing
  • Breaking news
  • Adaptable communication
  • Decision-Making
  • Telephone Interviews
  • Script Writing
  • Interviewing
  • Online News Content
  • Public Speaking
  • Relationship Building
  • Photography
  • Broadcast media
  • Public opinion understanding

References

  • Chris George, Executive Editor (Tampa Bay Newspapers), cgeorge@tbnweekly.com
  • Antonio Arismendi, Inversiones Ki 2000 President (Venezuela) | Inverki LLC (USA), estrellahispana@gmail.com
  • Luisfer Villasmil, Ranking 100.7 FM Coordinator, +58 414 1888606
  • Tahiris Chacón, Radio El Hatillo C.A, +58 424 2343620
  • Lucy Gómez, Editor in Chief Notitarde Journal, nuevatoledo@gmail.com
  • Engie Corvo, Milan Fashion Week Model, +34 641 639035
  • Freddy Mera, Radio Escom President (Colombia), +57 315 4209546

Certification

Certifications from Harvard ManageMentor:


Ethics at Work – Completed on October 30, 2023
Digital Intelligence – Completed on November 12, 2023
Goal Setting – Completed on February 1, 2024
Presentation Skills – Completed on February 24, 2024
Customer Focus – Completed on June 29, 2024

Woman of The Year 2018 (El Hatillo, Caracas)

The "Woman of the Year" recognition in El Hatillo, Caracas is an award presented by the mayor and his team during an official ceremony to honor the most outstanding women of the year in the community. In 2018, I had the privilege of being one of the honorees for this award. This recognition celebrates the commitment, leadership, and contributions of women who have made a significant impact on the well-being and development of the community, whether through their professional careers, social initiatives, or community activities. It was a rewarding experience to be acknowledged for my work and efforts, and to share this moment with other women who have also made a difference in El Hatillo.

Languages

Spanish
Native or Bilingual
English
Full Professional
Italian
Professional Working

Timeline

Reporter

CENTRO Tampa /Tampa Beacon
02.2024 - Current

Executive Editor, Host and Producer

Inversiones Ki 2000 (Porlamar, Venezuela) | Inverki LLC (USA)
05.2020 - 05.2022

Radio Host and Producer (Remote)

Radio Escom
03.2018 - Current

On Air Talent (Radio/TV Web Host) and Press Manager

Radio El Hatillo 96.9 FM C.A
07.2012 - 05.2018

PR & Communications Consultant (Advisor)

Extra Job
01.2011 - 01.2022

Producer and Host

Clásicos 94.9 FM
01.2011 - 01.2013

Journalist

Notitarde Journal
08.2006 - 07.2012

Master in Business Administration - Marketing

UTH Florida University

Diploma - Women as Agents of Peace and Transformation

Monteavila University

Diploma - Business Communications: 360 Program - Internal Communications

Monteavila University

Bachelor’s Degree - Mass Media Communications

Monteavila University

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Sofia E. Ravazzoni Lopez