TAMMIE HOFFMAN
Chicago,IL
Summary
National Account Manager, experienced with 20+ years in sales of pharmaceutical products to the human and animal healthcare industry. Responsibility for large national partners within the US Companion Animal Channel and Strategic Account team with emphasis on creating the strategy and execution of the strategic business plan. Positive and strongly committed self-starter with broad professional interests in rapidly changing animal health-industry. Highly organized, goal oriented, focused, forward looking. Proven ability to grasp and convey persuasively complex product information; experienced in developing training curriculum content and conducting training for professionals and technical staff. Natural leader focused on driving great team successes by coaching and motivating team members to increase sales, operational efficiency, and customer satisfaction. Skilled in developing strategic approaches to expanding market share in wide variety of products.
Overview
21
21
years of professional experience
1
1
Certification
Work History
National Account Director
ELANCO ANIMAL HEALTH
10.2021 - Current
- Overseeing Elanco's largest corporate partner with responsibility for executing multi party contract agreements.
- Conducting quarterly business reviews and account updates within executive team.
- Creation and management of demand generating initiatives that are executed through partners medical and operations teams.
- Responsible for executive level relationships with all accounts.
- Management of resources for partner's discounts, rebates, meeting and marketing funds.
- Lead multi million dollar product launches.
- Identify and execution of beyond product value strategy.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
Regional Business Consultant
ELANCO ANIMAL HEALTH
01.2019 - 10.2021
- Accountable for advancing Elanco value creation and sales with strategic veterinary practices.
- Data analysis and consultation with customers in areas of but not limited to analytics, marketing, operations, and staff engagement.
- Presented information using variety of instructional techniques or formats, such as role-playing, simulations, team exercise, videos and lectures.
- Conducted observations, visualization techniques and semi-structured interviews and surveys for data collection resulting in clinic-based solutions to improve business flow and increase revenue for customers.
- Organized and updated strategies for managing crisis events to modernize and enhance approaches.
- Job profile promotion February of 2020.
Key Account Manager
ELANCO ANIMAL HEALTH DIVISION OF ELI LILLY
12.2016 - 01.2019
- Develop account plans that identify and prioritize milestones based on most mutually beneficial overlap of customer goals and Elanco's current and future capabilities.
- Lead coordination of resources from sales, technical, marketing, corporate affairs, and analytics to focus on customer needs and opportunities.
- Oversee sustained relationship growth and joint strategic vision development with key influencers in each practice.
- Coach and mentor team members and participate in leadership roles.
- Promoted to Key Account Manager December of 2016.
- Channel and distribution extended team liaison.
- Leveraged strategic planning to penetrate key accounts.
- Boosted customer satisfaction by providing teams with training and skills to optimize service delivery in alignment with individual needs.
Senior Sales Representative
ELANCO ANIMAL HEALTH DIVISION OF ELI LILLY
02.2010 - 12.2016
- Responsible for 222 targeted corporate and key accounts in Chicago Metro market.
- Oversaw innovative marketing, sales and access strategies with documented growth and success.
- Responsible for product placement, account management, creating and successfully executing territory business plan, completing all set objectives, coordinating and utilizing internal and external resources and achieving sales goals while operating within assigned expense budget.
- Exceeded overall sales goals in 2016 that led to winning Elanco Achievement Trip.
- Number one Representative in Central Region for Interceptor Reorder Incentive.
- Exceeded 2016 Pet Reach goal with 22 hospitals enrolled.
- Coordinated with district sales reps to expand knowledge for pain and dermatology brands.
- Mentored new hires in 2015 which included field rides, coaching and administration training.
- Top District Representative for Recuvyra Advocacy Program for 2014.
- Director Performance Award for overall Reconcile sales in 2010.
Animal Health Consultant
BAYER ANIMAL HEALTH
08.2004 - 02.2010
- Called on veterinarians, promoting use of Companion Animal products for 160 targeted accounts in Chicago Metro market.
- Documented success in implementing business plans, pull through and meeting corporate goals for placements and growth.
- Established long term positive relationships with key decision makers.
- Assigned Territory Trainer for new hires in district.
- Promoted to Senior Technical Sales Representative in 2008.
- Century Club winner for Companion Animal Sales in 2006.
- Partnered with key distributor representatives in territory on joint sales calls to further client knowledge.
Education
Bachelor of Arts and Science -
University of Missouri
St. Louis, MOSkills
- Program Development
- Procedure reviewing
- Business impact analysis
- Project Organization
- Business Operations
- Contract negotiations
- Strategic planning skills
- Budgeting
- Account Management
- Business growth and retention
Certification
-Fear Free certified
-Canine Colors certified
-Compassion Fatigue certified
-Strategic Account Manager (CSAM)
Timeline
National Account Director
ELANCO ANIMAL HEALTH
10.2021 - Current
Regional Business Consultant
ELANCO ANIMAL HEALTH
01.2019 - 10.2021
Key Account Manager
ELANCO ANIMAL HEALTH DIVISION OF ELI LILLY
12.2016 - 01.2019
Senior Sales Representative
ELANCO ANIMAL HEALTH DIVISION OF ELI LILLY
02.2010 - 12.2016
Animal Health Consultant
BAYER ANIMAL HEALTH
08.2004 - 02.2010
Bachelor of Arts and Science -
University of Missouri