Thomas Peters
New York
Summary
Professional with proven track record in managing diverse projects and delivering high-impact results. Known for exceptional problem-solving skills and ability to work seamlessly with cross-functional teams. Reliable and adaptable, consistently aligning with evolving business needs while maintaining strong focus on achieving results.
Overview
3
3
years of professional experience
Work History
Senior Associate, Programmatic
Kinesso
08.2024 - Current
- Assists with the execution and day-to-day management of a portion of client assignment, based on specialized or technical knowledge
- Understands the variety of vendors and their full value proposition
- Manages vendor relationships and conversations single-handedly
- Supports client relationship, own campaign management & optimizations
- Conducts ad hoc/custom reporting for 'deep dive' analytics or per agency request
- Designs and delivers performance updates, business reviews, new audience-based addressable solutions and growth opportunity presentations to key agency and client contacts
- Under moderate direction, works within significant limits and authority on assignments of higher complexity and coordination
- Possesses demonstrated knowledge and skills, including product and industry
- Solves complex problems; takes a new perspective on existing solutions; exercises judgment based on the analysis of multiple sources of information
- May interact directly with clients/agency contacts and provide informal guidance, training and assistance to lower level associates and other functional areas
Programmatic Trader
HAVAS MEDIA
05.2022 - 07.2024
- Use Havas' industry-leading tools to set-up and manage programmatic campaigns
- Own and manage the complete programmatic campaign life-cycle inclusive of;
- Creative and pixel management
- Learning and executing optimization techniques
- Reporting generation inclusive of audience insights, data reporting, site list generation
- On-going account management, making recommendations
- Coordinating and executing updates to programmatic media plans
- Keeping abreast of industry developments, learning new technology platforms to provide recommendations to client teams
- Trading operations:
- Operate programmatic trading operations for a client portfolio
- Follow the trading process from brief to report
- Actívate digital media plan as defined
- Apply quality, safety, accuracy, and best practices
- Programmatic campaigns optimization:
- Monitor, analyze, and report on campaigns
- Ensure objectives and budgets are hit
- Ensure clients SLA
Education
Bachelors Degree - Communications
University of Illinois At Chicago
Chicago, IL05.2022
Skills
- Customer service
- Computer literacy
- Communication skills
- Time management
- Microsoft excel
- Microsoft word
- Leadership
- Performance monitoring
Timeline
Senior Associate, Programmatic
Kinesso
08.2024 - Current
Programmatic Trader
HAVAS MEDIA
05.2022 - 07.2024
Bachelors Degree - Communications
University of Illinois At Chicago
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