Victor Uzansky

• Led overall wine division strategy and operations, growing annual revenue from $100M in 2019 to $130M by the end of 2025 through discipline execution, supplier alignment, and market expansion initiatives
• Developed and executed annual business plan with key supplier partners, establishing sales objectives, growth strategies, and performance metrics that consistently delivered revenue and market share gains
• Drove achievement of critical KPI initiatives through data-driven performance management, strategic planning, and cross-functional collaboration
• Identify business risk and opportunities, implementing proactive action plans to mitigate challenges, improve operational effectiveness, and sustain profitable growth
• Partnered closely with trade marketing teams to develop and execute impactful promotional programs, merchandising strategies, and go-to-market initiatives that strengthened brand performance and customer engagement
• Led, coached, and developed Area Sales Managers and Key Account Managers, fostering a culture of accountability, continuous improvement, high performance, and talent development
• Oversaw forecasting, budgeting, performance analytics, and resource allocation to ensure alignment with organizational objectives and long-term growth strategies

Directed spirits sales division for National Chain Accounts that Oversaw over 450 accounts increasing revenue from $20M in 2019 to $32M by 2025 through disciplined market execution.

• Directed wine division sales operations for a multi-channel territory, growing annual business revenue from $40M in 2010 to $100M by the end of 2019 through strategic sales leadership, market expansion, and supplier partnership development
• Increased market share from 15% to 22% by executing targeted growth initiatives across chains, independent accounts and distribution network
• Led sales strategy and performance management initiatives that consistently achieve supplier objectives, revenue targets and profitability growth
• Developed and mentored high-performing sales leadership and representative teams, fostering accountability and execution excellence to sustain territory growth
• Strengthened relationships with key suppliers, chain headquarters, and independent retailers to secure strategic placements and promotional opportunities for long-term business growth
• Analyzed market trends and competitive activity to identify expansion opportunities and implement targeted go-to-market strategies
• Oversaw budgeting, forecasting, inventory planning, and execution of large-scale merchandising and promotional programs across the division
• Directed spirits division strategy and operations, increasing annual revenue from $10M in 2010 to $20M by 2019 through strategic leadership and supplier partnerships.

• Managed key chain headquarters accounts including Wal-Mart, Spartan Nash, Rite Aid, Target, Busch's Fresh Food Market, Hollywood Markets, Sav-On Drugs, and Kroger, overseeing wine sales strategy, account development, and promotional execution
• Served as the Category Manager for Sav-On Drugs and Hollywood Markets, developing category strategies to optimize product assortment, shelf positioning, and sales performance
• Designed wine planograms and led category resets to improve product visibility and customer shopping experience
• Negotiated placements, promotions, and display opportunities with chain buyers to increase market share and revenue growth across multiple retail channels
• Collaborated with distributors, suppliers, and store leadership teams to execute successful merchandising initiatives and ensure alignment with sales objectives
• Analyzed sales trends, inventory movement, and market data to identify growth opportunities and maximize category performance

• Lead a team of 6 Wine Sales Representatives managing chain and independent accounts across a $5.6M territory, achieving a 24% territory growth within 21 months
• Trained, coached, and mentored sales representatives on consultative selling, relationship management, merchandising execution, and performance optimization
• Oversaw territory operations including forecasting, inventory coordination, sales reporting, and execution of supplier and company objectives

• Grew territory revenue from $800,000 to $1.5 million within 18 months by expanding sales across retail chains and independent accounts through strategic business development and relationship management
• Increased market penetration by securing new placements, expanding shelf presence, creative display programs, and strengthening partnerships with key retail and independent customers
• Managed a diverse portfolio of chain and independent accounts, delivering tailored sales strategies to meet customer needs and maximize revenue opportunities

• Managed wine merchandising and product presentation to maximize sales and enhance customer experience
• Organized displays, rotated stock, and ensured proper product placement according to promotional and vendor guidelines
• Assisted customers with wine selection and product knowledge, maintaining visually appealing retail displays