Summary
Overview
Work History
Education
Skills
Websites
LANGUAGES
Certification
Timeline
Generic

Wade Nielsen

Cleveland

Summary

Accomplished professional with extensive sales leadership experience. Poised to spearhead transformative change with a demonstrated track record of exceeding revenue targets, executing strategic projects, and optimizing operational efficiency. Recognized for fostering a collaborative team environment and adeptly adjusting to dynamic business demands.

Overview

21
21
years of professional experience
1
1
Certification

Work History

VP Digital Sales, Strategy and Partnerships

FanDuel Sports Network (Formerly Bally Sports and Fox Sports Net)
05.2023 - Current
  • Corporate Leader of Digital Sales, Strategy and Partnerships across our portfolio of 29 MLB, NBA and NHL teams.
  • Increased revenue by over 300% in 4 years
  • Exceeded digital ad sales targets (2021, 2022, 2023, 2024)
  • Digital Sales Leader, and GTM Architect for 40+ AE's, and 8 Regional Digital Sales Managers
  • Leader of Centralized National Sales effort for both National direct, PlayFLy/HTS Rep and Programmatic Ad Sales.


AVP Digital Sales and Strategy

Bally Sports Networks
08.2022 - 05.2023


  • Leader of digital ad sales, strategy and partnerships
  • Built out Digital Sales Manager Team, Ad operations, Inventory and campaign management team, Centralized national digital sales effort and structure.

Sr. Director of Digital Ad Sales

Bally Sports/Fox Regional Sports Net
02.2020 - 09.2022


  • Redesigned digital strategy for ad sales across the organization
  • Built audience extension sales business across our portfolio of networks.

Senior Regional Digital Manager / Head of SMB Digital Solutions

Sinclair Broadcast Group
01.2019 - 02.2020
  • CBS, FOX, NBC and ABC Affiliates
  • Managed 13 television stations digital revenue growth and sales strategy

Regional Sales Manager

Sinclair Digital Group
12.2015 - 02.2020
  • CBS, FOX, NBC and ABC Affiliates
  • Managed digital revenue growth and sales strategy for 10 TV stations

Sales Manager

KUTV CBS 2 / KMYU
01.2013 - 12.2015
  • Broadcast Television
  • Managed a team of 6 account executives
  • Managed linear and digital revenue goals
  • Negotiated and managed Real Salt Lake and Real Monarchs partnership
  • Managed high school sports productions and advertising partnerships

Sr Account Executive

KUTV 2 CBS
01.2012 - 01.2013

Account Executive

KUSI News Television
07.2004 - 01.2010

Education

Economics BA -

University of Utah

Associate of Sciences - undefined

Weber State University

Skills

  • Team leadership
  • Relationship building
  • Decision-making
  • Critical thinking
  • Coaching and mentoring
  • Strategic planning
  • Business development
  • Operations management
  • Client relationship building

LANGUAGES

English Native
Tagalog Proficient

Certification

Dale Carnegie Leadership Training for Managers

Timeline

VP Digital Sales, Strategy and Partnerships

FanDuel Sports Network (Formerly Bally Sports and Fox Sports Net)
05.2023 - Current

AVP Digital Sales and Strategy

Bally Sports Networks
08.2022 - 05.2023

Sr. Director of Digital Ad Sales

Bally Sports/Fox Regional Sports Net
02.2020 - 09.2022

Senior Regional Digital Manager / Head of SMB Digital Solutions

Sinclair Broadcast Group
01.2019 - 02.2020

Regional Sales Manager

Sinclair Digital Group
12.2015 - 02.2020

Sales Manager

KUTV CBS 2 / KMYU
01.2013 - 12.2015

Sr Account Executive

KUTV 2 CBS
01.2012 - 01.2013

Account Executive

KUSI News Television
07.2004 - 01.2010

Associate of Sciences - undefined

Weber State University

Economics BA -

University of Utah

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