Wendy Miranda
Kannapolis ,NC
Summary
Dynamic sales leader with a proven track record of driving top-line revenue growth and fostering client retention. Expert in business development and creative marketing initiatives, I excel in building high-performing teams and delivering exceptional sales service. Passionate about enhancing market presence and achieving outstanding results in competitive environments. Excel in leadership, communication, and problem-solving to drive teams towards achieving organizational goals. Utilize adaptability and strategic thinking to navigate complex business environments successfully.
Overview
35
35
years of professional experience
Work History
Dual Director of Sales
Sonesta Hotels International
Charlotte , NC
06.2024 - 09.2025
- Developed strategic sales plans to enhance market presence and customer engagement for two hotels, Sonesta Select (152 rooms) and Simply Suites (122) in north Charlotte
- Analyzed market trends to identify new business opportunities and customer needs.
- Oversaw sales forecasting and budgeting processes for effective resource allocation.
Founder/Owner
LEVEL UP WM Hospitality Sales Solutions
Charlotte , NC
03.2023 - 05.2024
- Provide customized solutions to hotel management companies to drive top-line revenues for sales distressed properties
- Develop strategies to improve market position and RevPAR.
- Interim Director of Sales, and other package offerings.
Corporate Director of Sales & Marketing
Omshera Hotel Group
Charlotte, NC
11.2019 - 02.2023
- Grew top-line revenues and market share by 6% year-over-year for the new Hyatt House (126 rooms) and Home2 Suites (125 rooms).
- Direct sales in market making calls to target clients and oversee group sales
- Poised for pipeline addition dual Marriott properties in southend CLT
Sales Independent Consultant
Omshera Hotel Group
09.2019 - 11.2019
- Recruited after 2 months of contract leadership
- Home2 post ramp up performance
- Built new account base for optimal business mix
- Hired and trained new Director of Sales
Vice President of Sales & Marketing
HP Hotels
Alpharetta, GA
10.2004 - 03.2019
- Company Overview: Hotel management company based in Alpharetta, GA.
- Built sales infrastructure and fostered strong sales culture
- Select and full-service portfolio oversight $800 m, 47 hotels
- 90% of portfolio in 20 states ranked first position in RevPar
- Oversight of 2 Regional VP Sales, 3 Area DOS Sales
- Spear headed new onboarding program for sales team
- Cross-sold properties to medium to large clients in various markets
- Up report to CEO and direct report to Ownership groups
- Liaison with hotel brands to maximize tools and resources
- Direct sales responsibilities for most challenged properties (10-13)
- Hotel management company based in Alpharetta, GA.
Regional Director of Sales and Marketing
Panos Hotel Group
07.2003 - 10.2004
- Cross sold portfolio of 12 select service properties including HGI properties, Hampton Inn & Suites, and Comfort Suites in the Charlotte metro area and Gastonia.
- Part of a 4-person tag team of Regional Directors to generate top line revenues more than $50m with strong account development and client retention
- Recruited by HP Hotels during partial acquisition from Panos Hotels portfolio
General Manager (Pre and Post Opening)
Panos Hotel Group
08.1999 - 07.2003
- Successful pre and post opening General Manager without prior hotel experience
- Led as top performing hotel three of four years in top line revenues and service
Property Manager
Equity Residential Properties
Chicago, USA
02.1991 - 08.1999
- Oversaw 300 unit up-scale apartment community in north Charlotte
- Property averages 98% occupancy; ranked in top 10% of portfolio
Assistant Manager
01.1993 - 12.1997
- Maintained full time position while going to college full time
- Property maintained a 100% score in rent collections and top service scores
Leasing Agent
01.1991 - 01.1993
- Awarded top leasing agent in portfolio 1992
- Highest average in occupancy for the Charlotte market
Education
B.S. - Business Administration/Minor Marketing
University of North Carolina Charlotte
Charlotte NC 01.1998
Skills
- Business analysis
- Client retention strategies
- Team collaboration
- Creative marketing
- Sales excellence
Affiliations
- Extended Stay Lodging Association, 2024
- Hilton Worldwide Ultimate Sales Professional, 2007
- IHG Sales Leadership certificate, 2008
- Hilton General Manager certificate, 1999
Websites
References
Available Upon Request
Personal Passions
- Entrepreneur Investments
- Frenchie Bull dog breeding
- Interior Design
- Community projects
Career Achievements
- Oversaw $800m top line revenue
- Valuable start up experience in building a successful hotel management company
- 90% of portfolio performed as market leaders
- Led charge over 40 hotel brand conversions, openings
- Diverse brand experience including Hilton, Marriott, IHG, Hyatt, Wyndham, Choice and others
- Boutique and Independent hotel pre and post ramp up sales
- Brand appointed sales and marketing committees with Hilton, IHG and Choice Hotels
Timeline
Dual Director of Sales
Sonesta Hotels International
06.2024 - 09.2025
Founder/Owner
LEVEL UP WM Hospitality Sales Solutions
03.2023 - 05.2024
Corporate Director of Sales & Marketing
Omshera Hotel Group
11.2019 - 02.2023
Sales Independent Consultant
Omshera Hotel Group
09.2019 - 11.2019
Vice President of Sales & Marketing
HP Hotels
10.2004 - 03.2019
Regional Director of Sales and Marketing
Panos Hotel Group
07.2003 - 10.2004
General Manager (Pre and Post Opening)
Panos Hotel Group
08.1999 - 07.2003
Assistant Manager
01.1993 - 12.1997
Property Manager
Equity Residential Properties
02.1991 - 08.1999
Leasing Agent
01.1991 - 01.1993
B.S. - Business Administration/Minor Marketing
University of North Carolina Charlotte
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