WHITNEY JONES
Tulsa,OK
Summary
Highly organized creative professional with over 20 years of experience in fashion television and commercial production. Strong background in production complemented by skills in styling, visual merchandising, art direction, and event planning. Proven ability to coordinate projects effectively while managing time and building relationships with stakeholders.
Overview
20
20
years of professional experience
Work History
CONSULTANT
Self-employeed
01.2018 - Current
- Resolved customer service issues through effective interactions, improving satisfaction.
- Planned and coordinated events to ensure seamless operations and positive attendee experiences.
- Orchestrated visual merchandising strategies to enhance product presentation.
- Managed e-commerce initiatives to drive online sales growth.
- Oversaw prop styling for various projects, ensuring aesthetic alignment.
- Directed art direction for promotional materials, boosting brand visibility and engagement.
- Collaborated as associate producer to streamline production workflows.
SHOWROOM MANAGER
PLACE SHOWROOM
01.2016 - 01.2018
- Managed over 30 brands, generating annual sales exceeding $88 million.
- Led showroom operations for in-house activations, managing merchandising and appointment scheduling to optimize customer engagement.
- Liaised between brands and sales teams, delivering seasonal selling tools that supported sales strategies.
- Organized and executed major and regional trade shows, enhancing brand visibility and increasing foot traffic.
- Utilized CRM systems to track sales activities, purchase patterns, and identify growth opportunities.
SR. MANAGER OF ADVERTISING
BCBGMAXAZRIA
01.2010 - 01.2016
- Managed e-commerce shoots totaling over $50 million in sales
- Collaborated with CCO, producer, and cross-functional teams to prioritize seasonal shoot calendar based on post-production deadlines, ensuring timely fulfillment of all departmental imagery needs
- Supported seven seasons at NYFW by managing style room, assisting in model casting and callbacks, coordinating samples, and producing press kit copy for BCBG Runway and Hervé Léger
- Coordinated with domestic and international PR teams to fulfill publication and celebrity sample requests, enhancing brand visibility and media presence
- Worked closely with domestic and international PR teams to fulfill publication and celebrity sample requests.
ASSISTANT MANAGER
NANETTE LEPORE
01.2008 - 01.2010
- Scheduled staff, analyzed selling reports, maintained detailed client records to support sales objectives
- Achieved recognition as top sales person for multiple months through exceptional customer service and product knowledge.
- Managed inventory, coordinated receiving and returns of deliveries to ensure stock accuracy
- Collaborated with high-end clientele, stylists, PR agencies, and personal shoppers on seasonal production selection to enhance product offerings
ACCOUNT EXECUTIVE
BCBGMAXAZRIA
01.2006 - 01.2008
- Successfully developed and maintained over 90 specialty boutiques, closing $3 million in annual sales.
- Recruited new clients and managed existing relationships to drive revenue growth.
- Traveled to major and regional tradeshows to increase market presence through local outreach.
Education
Bachelor of Science - Apparel Merchandising
OKLAHOMA STATE UNIVERSITY
01-2005
Skills
- Customer support
- Shopify
- Gorgias
- Trello
- Project management
- Production coordination
- Creative strategy
- Brand development
- Team management
- Vendor negotiation
- Microsoft Office Suite proficiency
- Adobe Creative Suite expertise
- Sales and e-commerce strategies
- Client consulting
Freelance Experience
Customer Service support - Pour Les Femmes, Production Coordinator, Vice News - Queer Sports, Production Coordinator, Quantus Creative - RX Results Video Content, Production Coordinator, Quantus Creative - Bo Van Pelt Rabbitcards App Video, Production Coordinator, MTV Cribs 19 - Nashville Series, Production Coordinator, Max/UScellular - Cane Brown Project, Production Coordinator, iTV - Real Housewives of NJ Season 9, Associate Producer, iTV - Fruitcake Fraud, Production Coordinator, iTV - Untitled Community Project, Production Coordinator/Art Department - TechStyle brands 2018-2020, Production Assistant, Damminger Production - 2019 Freeform Summit, Production Coordinator, Propogate Media - Cheerleaders, Production Coordinator, Jane Smith Agency - Fall 2017 Campaigns, Production Assistant, Rockman Productions - Interview Magazine, Production Assistant, Rockman Productions - Flaunt Magazine (Carey Mulligan), Associate Producer, Geaux Films, LLC - Development Project, Styling Assistant - Maurices - Spring 2019 Flats, Styling Assistant, Jockey India - Spring 2019 Campaign Video, Styling Assistant, Aether - Spring/Summer 2018/2019 Flats, Styling Assistant, True Religion - 2019 4th of July Social Flats, Prop Stylist, Moon Juice - Spring 2019, Prop Stylist Assistant, BCBGeneration - Spring/Fall 2019 Ad Campaign
Timeline
CONSULTANT
Self-employeed
01.2018 - Current
SHOWROOM MANAGER
PLACE SHOWROOM
01.2016 - 01.2018
SR. MANAGER OF ADVERTISING
BCBGMAXAZRIA
01.2010 - 01.2016
ASSISTANT MANAGER
NANETTE LEPORE
01.2008 - 01.2010
ACCOUNT EXECUTIVE
BCBGMAXAZRIA
01.2006 - 01.2008
Bachelor of Science - Apparel Merchandising
OKLAHOMA STATE UNIVERSITY