Xiomara A Torres
Summary
Experienced in sales and marketing and now making the exciting jump into data and marketing analytics! Over the past three years, I've learned how powerful data can be when it comes to understanding customers, tracking campaigns, and making smart business decisions. That hands-on experience inspired me to dive deeper—so I completed the Google Data Analytics Certificate and built strong skills in SQL, Python, spreadsheets, Tableau, and Looker Studio.
Now, I'm looking for an internship or entry-level opportunity where I can bring my business background, growing analytics toolkit, and genuine love for problem-solving to a team I can grow with. I'm passionate about the work, excited to keep learning, and ready to bring positive energy, creativity, and results wherever I go.
Overview
4
4
years of professional experience
Work History
Business Development Associate
GW Sneaks LLC
02.2022 - 03.2025
- Analyzed sales and customer data to identify product trends and support data-driven inventory and pricing decisions
- Built Google Sheets dashboards to track campaign performance and visualize marketing ROI
- Used CRM tools to manage customer data, track outreach, and support lead follow-up and engagement analysis
- Assisted in developing marketing materials that showcased our products and services effectively, attracting new clientele.
Sales & Marketing Assistant (Wine Sales)
RAW Winery
06.2024 - 02.2025
- Supported day-to-day wine sales and served as a product specialist, enhancing the customer experience and upselling featured wines
- Promoted underperforming products through targeted recommendations, leading to a temporary sell-out of a featured Cabernet Franc
- Helped plan and market in-store events and seasonal promotions via social media and in-store advertising
- Tracked weekly sales trends and customer preferences to inform promotional offers and restocking decisions
Sales Associate
Sole Supply LLC
09.2021 - 10.2022
- Tracked sales trends and customer feedback to identify high-demand products and adjust restock timing
- Created simple weekly sales reports using spreadsheets to support store planning and product performance analysis
- Assisted in social media promotions and in-store displays to support marketing campaigns and product launches
- Provided personalized customer service to boost satisfaction, repeat visits, and product recommendations
Education
BBA - Business Administration
Northampton Community College
Tannersville, PA06.2026
Certificate - Data Analytics
Coursera
United States Of America04-2025
Skills
- SQL (complex SELECT queries, JOINs, GROUP BY, CASE statements, filtering, sorting)
- Advanced Excel & Google Sheets (VLOOKUP, IF, Pivot Tables, conditional formatting, dashboards)
- Python (pandas, for exploratory data analysis and visualization)
- Data cleaning, validation, and transformation techniques
- Data visualization tools: Looker Studio, Tableau (dashboard creation and reporting)
- Relational database querying and report generation
Technical Skills
- Sales & marketing analytics, campaign tracking, and ROI analysis
- Customer segmentation and business process improvement
- Problem-solving, critical thinking, and data-driven decision making
- Team collaboration, leadership, and client engagement
- Social media marketing strategy and analytics
Business & Communication Skills
Hobbies and Interests
Curious by nature and passionate about uncovering trends through data. Enjoy working with diverse teams, solving complex problems, and applying analytics to everyday challenges. In my downtime, I love golfing, pickleball, running, and exploring new projects that push me to grow personally and professionally.
Timeline
Sales & Marketing Assistant (Wine Sales)
RAW Winery
06.2024 - 02.2025
Business Development Associate
GW Sneaks LLC
02.2022 - 03.2025
Sales Associate
Sole Supply LLC
09.2021 - 10.2022
BBA - Business Administration
Northampton Community College
Certificate - Data Analytics
Coursera
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