Yumika Hughes
Columbia,MD
Summary
Dynamic, detail-oriented, results-driven. Extensive communications background with over 26 years of experience in driving revenue growth, managing sales teams, and developing strategic sales plans. Proven ability to exceed sales targets, improve customer retention, and enhance market penetration. Adept at coaching, mentoring, and fostering high-performance teams while delivering superior customer satisfaction.
Overview
26
26
years of professional experience
Work History
Community Manager
Sodexo/Fannie Mae
Reston, VA
07.2022 - Current
- Play a crucial role in formulating strategies for marketing initiatives.
- Negotiate with vendors and service providers for on and off site events.
- Develop plans to increase brand presence on social media platforms.
- Manage multiple projects simultaneously, ensuring deadlines are met.
- Establish partnerships with local businesses and organizations.
- Execute solutions by troubleshooting complex problems effectively.
- Collaborate efficiently with teams and C -suite to enhance workplace productivity.
Director of Sales
Homewood Suites by Hilton
Fulton, MD
06.2018 - 07.2022
- Monitored competitor activities and adjusted strategies to maintain competitive advantage.
- Formulated strategies that aligned with company objectives for market coverage enhancement by effectively assisting new and inactive customers.
- Coached a team of sales managers and representatives, providing training and development to enhance performance.
- Attended trade shows, conferences and industry events to promote the company's brand image.
- Ensured compliance with all legal and regulatory requirements related to sales activities.
Senior Specialty Sales Representative
Orexigen Therapeutics
Baltimore, MD
06.2016 - 01.2018
- Conducted consultative selling approach with customers using visual aids, samples and other key resources.
- Built strong, professional relationships through identification of client needs, which increased overall sales and opportunities with Cardiologists, Gynecologists and Primary Care physicians and staff.
- Achieved sales goals, increasing revenue for top accounts and expanding personal sales portfolio.
- ranked 26/150 in 2016; 25/150 in 21017
Senior Area Sales Representative
Eli Lilly
Baltimore, MD
02.2014 - 04.2016
- Implemented professional sales presentations to creatively communicate product quality and market comparisons in the Men's Health business franchise.
- Identified customer needs, provided solutions, and generated new sales opportunities to cross sell testosterone product.
- Analyzed sales data from previous quarters to identify potential opportunities for increased revenue.
- Organized educational events such as webinars or lunch-and-learn sessions for healthcare professionals.
Senior Area Business Specialty Representative, CNS
Johnson & Johnson
Baltimore, MD
11.2004 - 09.2013
- Built strong, professional relationships through identification of client needs, which increased overall sales and opportunities for three products (Invega Sustenna IM, Risperdal Consta IM, and Invega Oral).
- Managed key accounts by building relationships with decision makers in the pharmacy industry.
- Cultivated professional client relationships by asking appropriate questions, identifying needs and providing insightful information regarding products for the appropriate patient type.
- Assisted customers during patient selection process and helped choose perfect products to meet individual needs.
- Secured formulary wins at key hospital/institutions for multiple products
- Maintained a thorough knowledge of all current pharmaceutical regulations and laws governing the sale of pharmaceuticals in the country of operation.
- Developed effective working relationships with physicians by attending medical meetings regularly (region and state).
- Served as field training representative for new sales associates while maintaining success in the Baltimore territory.
Professional Sales Representative
Johnson & Johnson
Baltimore, MD
02.1999 - 11.2004
- Created professional sales presentations to creatively communicate product quality and market comparisons to clinical and non-clinical hospital personnel.
- Exceeded sales goals using consultative sales talents and effectively explaining programs and services to generate interest.
- Forecasted sales for different accounts and managed inventory to ensure sufficient products at each site.
- Spearheaded launch of medicines designed to treat specific conditions and symptoms.
- Managed inventory levels of samples ensuring adequate stock is available at all times.
- Cross-sold additional products and services to purchasing customers.
- Maintained up-to-date knowledge of pharmaceuticals industry regulations and laws.
- Stayed up to date on market trends and competitor details.
Education
Bachelor of Arts - Communications/Public Relations
Morgan State University
Baltimore, MD05-1996
Skills
- Active listening
- Public speaking
- Time management
- Engagement strategies
- Customer service
- Conflict handling
- Relationship building
- Analytical thinking
- Adaptability and flexibility
- Event planning
Accomplishments
President's Trophy Winner 2005, 2008, 2012, 2015
Train-the Trainer Inductee 2006
Management Development Program 2007
District Representative of the year 2008, 2012
Turn up the Heat contest winner 2010
Encore Award winner (platinum) 2013
Encore Award winner (silver) 2011
Served as Interim District Manager (as needed 2007-2013)
Top District Regional award winner 2002
Rookie of the year 2001
Timeline
Community Manager
Sodexo/Fannie Mae
07.2022 - Current
Director of Sales
Homewood Suites by Hilton
06.2018 - 07.2022
Senior Specialty Sales Representative
Orexigen Therapeutics
06.2016 - 01.2018
Senior Area Sales Representative
Eli Lilly
02.2014 - 04.2016
Senior Area Business Specialty Representative, CNS
Johnson & Johnson
11.2004 - 09.2013
Professional Sales Representative
Johnson & Johnson
02.1999 - 11.2004
Bachelor of Arts - Communications/Public Relations
Morgan State University
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