Zachariah Cordova
The Lede Company
Brooklyn,NY
2
Certifications
7
years of professional experience
Marketing and communications professional with experience supporting brand campaigns, live events, and partnerships across sports, music, fashion, and entertainment. Skilled in event coordination, talent and VIP relations, media outreach, press releases, social media strategy, and campaign reporting. Brings a blend of creative storytelling, relationship-building, and hands-on execution, with a strong interest in live entertainment, experiential marketing, and artist and talent partnerships.
Work History
Brand Assistant
1 Year 1 Month- Support marketing and communications initiatives across multiple client accounts spanning sports, fashion, music, lifestyle, and entertainment, including MLB, Meta, Instagram, Billionaire Boys Club, Vans, Golf Wang, Spotify, FC Barcelona, Visa, and Nike.
- Secure media coverage across leading national and lifestyle publications, including Vogue, V Magazine, PEOPLE, ELLE, Harper’s Bazaar, USA Today, Sports Illustrated, and The New York Times.
- Contribute to campaign planning and execution through industry research, media outreach, audience insights, and coordination with internal teams, clients, and external partners.
- Develop press releases, media pitches, event invitations, client presentations, and other communications materials supporting brand launches, partnerships, and campaigns.
- Coordinate logistics for live events and brand activations, including guest lists, RSVPs, VIP arrivals and seating, influencer gifting, and attendee engagement at events such as ComplexCon and New York Fashion Week.
- Track earned media and social coverage, analyze audience reach and estimated media value, and prepare campaign reports and event recaps.
- Support day-to-day account operations across concurrent projects, including scheduling, expense coordination, travel arrangements, correspondence, and deliverable tracking.
Freelance Social Media Marketer & Content Creator
6 Months- Created, edited, and managed short-form video content, including Instagram Reels and tutorials, to support brand awareness, audience engagement, and growth.
- Developed content calendars, creative concepts, and social media strategies tailored to each brand’s identity and audience.
- Monitored performance metrics, optimized content, managed publishing schedules, and engaged with audiences to improve reach.
Content Coordinator & On-Air Contributor/Producer
1 Year 8 Months- Produced live sports talk shows and basketball broadcasts, supporting real-time coverage and audience engagement.
- Edited and published multimedia content, including video, audio, and written assets, for TikTok, Instagram, YouTube, and X.
- Organized and distributed game highlights and short-form clips to extend coverage beyond live broadcasts and strengthen audience engagement.
- Researched trending topics, audience behavior, and content performance to inform programming and digital content strategy.
- Collaborated with hosts and contributors to prepare talking points and segment materials.
Marketing & Content Manager
3 Months- Produced daily blog content for investors and entrepreneurs, translating research into clear, timely articles.
- Wrote business profiles tailored to prospective buyers and sellers, keeping messaging concise and audience-focused.
- Drafted promotional copy that aligned with sales goals and supported outreach to prospective clients.
- Maintained confidential client information with discretion while coordinating marketing workflows across projects.
- Coordinated email campaign execution in Keap, supporting list updates and recurring communications.
Property Inspector / Front Desk Attendant
2 Years 5 Months- Coordinated property inspection schedules with tenants, owners, and contractors to support timely access.
- Completed property inspections and documented conditions for owners and contractors.
- Prepared clear reports highlighting repair needs and next steps for property stakeholders.
Education
Bachelor of Arts - Communications, Communications and Culture, Journalism Minor
- Dean’s List
- Relevant Coursework: Intermediate Multimedia Reporting, Digital Production & New Media, Public Relations
- GPA: 3.79
Skills
Media outreach & communications
Press releases & copywriting
Media & social coverage reporting
Campaign reporting
Client presentations
Social media strategy
Short-form video production
Brand partnerships & activations
Experiential marketing & event coordination
Talent and VIP relations
Email marketing
Influencer outreach
Paid social advertising
Media buying
SEO copywriting
Media outreach
Client reporting
Event coordination
Guest list management
Event attendee engagement
VIP guest management
RSVP tracking
Brand activation support
Influencer relationship management
Influencer gifting
Certification
ISSA Certified Personal Trainer
Interests
Live Music & Concerts
Music Discovery
Sports
Live Events & Festivals
Artist and Talent Relations
Brand Partnerships & Experiential Marketing
Timeline
Brand Assistant
The Lede Company
10.2025 - CurrentRead More
Freelance Social Media Marketer & Content Creator
Array Home & Private Nutrition/Meal Prep Client
08.2025 - 02.2026Read More
Content Coordinator & On-Air Contributor/Producer
WFUV Sports (NPR Affiliate)
09.2023 - 05.2025Read More
Marketing & Content Manager
Sam Goldenberg & Associates
05.2023 - 08.2023Read More
Property Inspector / Front Desk Attendant
Santa Fe Property Management
03.2020 - 08.2022Read More
Fordham University
Bachelor of Arts from Communications, Communications and Culture, Journalism Minor
Read More