Zoe Dugdale
Seattle,WA
Summary
Results-driven beauty and retail professional with 15+ years of experience in artistry, esthetics, and sales leadership. Proven track record of driving brand growth, increasing door rankings, and executing high-impact sales events generating up to $10k Monthly. Skilled in territory management, team development, and building high-value client relationships, including celebrity clientele. Passionate about brand storytelling, education, and elevating in-store performance.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Specialty Multi Partner (Territory Manager)
Too Faced Cosmetics (Estee Lauder Companies)
01.2023 - Current
- Manage and drive performance across 60+ door territory, building strategic partnerships with key retail locations
- Elevated underperforming doors into top-ranking locations through hands-on coaching, event execution, and sales strategy
- Transformed Sephora Southcenter into the #1 ranked door in territory despite previously not ranking in top 10
- Improved brand ranking to #14 in a highly competitive retail environment
- Planned and executed 4 large-scale masterclasses generating up to $300K in sales in total
- Lead, coach, and develop a freelance team of 12, driving accountability and performance
- Analyze sales data and implement strategies to increase productivity and brand presence
- Established and maintained strong relationships across Seattle, Eastern Washington, and Portland markets, partnering closely with store leadership, district managers, and district experience leaders
- Trusted partner to leadership teams within Sephora, Ulta Beauty, and Nordstrom, driving collaboration, brand advocacy, and in-store success
Owner / Licensed Esthetician
Zoe Bea’s Brow Studio
01.2018 - 01.2023
- Founded and operated a successful brow and esthetics business with a loyal, high-volume clientele
- Built a strong reputation leading to consistently fully booked schedules
- Managed all business operations including marketing, client retention, scheduling, and revenue growth
- Developed a celebrity and high-profile client base through referrals and exceptional service
- Delivered customized brow shaping and skincare services with high client retention
Esthetician
Anastasia Beverly Hills Counter– Nordstrom Bellevue
01.2013 - 01.2018
- Built an extremely high-demand clientele, consistently booked out in advance
- Delivered expert brow shaping and beauty consultations, driving strong repeat business
- Recognized for high productivity and client retention, leading to transition into independent business ownership
- Provided services to celebrity clients and high-profile individuals
- Maintained deep expertise in brow artistry, skincare, and product sales
Bar Manager
P.F. Changs
01.2011 - 01.2013
- Managed bar operations in a high-volume environment, ensuring exceptional guest experience
- Trained and supervised staff, maintaining performance and service standards
- Oversaw inventory, scheduling, and daily operations
Education
Esthetician License -
Gary Manuel Aveda Institute
01-2011
AA - Arts
Lane Community College
01-2007
Skills
- Territory & Account Management
- Sales Growth & KPI Achievement
- Event Execution & Masterclasses
- Team Leadership & Development
- Client Relationship Building
- Makeup Artistry (20 years)
- Licensed Esthetician (15 years)
- Strategic Partnerships
- Retail Performance Optimization
Accomplishments
Built relationships with key retail partners, increasing brand visibility and driving repeat business
Trusted across multiple locations with higher management in key retail partners
Trained store teams, leading to improved product knowledge and higher sell-through
Certification
Licensed esthetician
Timeline
Specialty Multi Partner (Territory Manager)
Too Faced Cosmetics (Estee Lauder Companies)
01.2023 - Current
Owner / Licensed Esthetician
Zoe Bea’s Brow Studio
01.2018 - 01.2023
Esthetician
Anastasia Beverly Hills Counter– Nordstrom Bellevue
01.2013 - 01.2018
Bar Manager
P.F. Changs
01.2011 - 01.2013
AA - Arts
Lane Community College
Esthetician License -
Gary Manuel Aveda Institute