ALISSA BASSE
Edmond,OK
Summary
High‐performing, strategic‐thinking professional with more than thirteen years' experience in the wine and spirits industry. Highly skilled at relationship building with exceptional presenting and interpersonal communication skills. Proficient at assessing needs, considering options, and implementing solutions for customers' needs. Skilled in leading projects from the introduction phase through completion.
Overview
16
16
years of professional experience
Work History
Senior Account Executive
REPUBLIC NATIONAL DISTRIBUTING COMPANY
01.2022 - Current
- Called on the Walmart National Spirits Buyer for the Eastern US and Control States establishing customer relationships, interfacing with merchants and collaborating to achieve mutually beneficial results.
- Employed proactive and collaborative approaches to strengthen relationships with suppliers and the retailer to manage customer needs.
- Closely aligned with all RNDC states to execute programs within Walmart in each state.
State Portfolio Manager
REPUBLIC NATIONAL DISTRIBUTING COMPANY
07.2019 - 01.2022
- Managed 80 supplier portfolios, maintaining close contact with supplier partners: building, tracking, and updating sales programs as well as collaborating on the creation of sales incentive programs.
- Forecasted sales and managed inventory including allocations, Pre-Sells, VAPs and LTOs.
- Worked closely with the Finance Management Team to focus on profitability.
Area Sales Manager
REPUBLIC NATIONAL DISTRIBUTING COMPANY
07.2018 - 07.2019
- Assisted in the 2018 Oklahoma 4 to 3 tier transition: establishing routes, onboarding a new sales team, implementing daily sales practices, and facilitating a positive environment through a major change in the market.
- Established and maintained supplier relationships while working toward achieving yearly goals.
Regional Training Manager
REPUBLIC NATIONAL DISTRIBUTING COMPANY
07.2016 - 07.2018
- Provided support in the coaching and training of 177, dedicated sales teams within RNDC across 8 states.
- Led and actively participated in projects to create updated training material for the sales team, including the Specialist Observation Checklist, Merchandiser Onboarding, and the Merchandiser Observation Checklist.
District Sales Manager
REPUBLIC NATIONAL DISTRIBUTING COMPANY
11.2012 - 07.2016
- Successfully managed off and on-premise sales teams, effectively providing coaching and training and creating a motivating environment.
- Maintained a high level of organization, efficiently planning team goals, providing clear and consistent communication, and productively tracking progress of assigned goals.
Sales Representative
REPUBLIC NATIONAL DISTRIBUTING COMPANY
09.2009 - 11.2012
- Provided outstanding customer service by fulfilling buyer expectations and building strong relationships with accounts to create mutually beneficial solutions for increased sales.
- Managed territory through strict organization and pre-planning, awareness of the competition and a clear understanding of the business of the territory.
Retail Wine Sales Representative
GLAZER'S WHOLESALE DISTRIBUTORS
06.2007 - 08.2009
Education
Bachelor of Science - Business
Texas A&M University College Station
05.2007
Skills
- Leadership
- Effective Communicator
- Organized & Efficient
- Critical Thinking
- Initiative
- Analytical & Detail Oriented
- Complex Problem-Solving
- Team Player
Timeline
Senior Account Executive
REPUBLIC NATIONAL DISTRIBUTING COMPANY
01.2022 - Current
State Portfolio Manager
REPUBLIC NATIONAL DISTRIBUTING COMPANY
07.2019 - 01.2022
Area Sales Manager
REPUBLIC NATIONAL DISTRIBUTING COMPANY
07.2018 - 07.2019
Regional Training Manager
REPUBLIC NATIONAL DISTRIBUTING COMPANY
07.2016 - 07.2018
District Sales Manager
REPUBLIC NATIONAL DISTRIBUTING COMPANY
11.2012 - 07.2016
Sales Representative
REPUBLIC NATIONAL DISTRIBUTING COMPANY
09.2009 - 11.2012
Retail Wine Sales Representative
GLAZER'S WHOLESALE DISTRIBUTORS
06.2007 - 08.2009
Bachelor of Science - Business
Texas A&M University College Station