Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Beatrice Haens

Atlanta,GA

Summary

Diligent marketing professional with a demonstrated track record of building relationships with clients, developing and managing project timelines, and collaborating with team members across capabilities. Specializes in executing comprehensive entertainment marketing campaigns and managing significant production budgets.

Overview

4
4
years of professional experience

Work History

Account Executive

Allied Global Marketing
10.2021 - Current
  • Conceptualize and execute 360 entertainment marketing campaigns.
  • Manage production budgets up to $75,000.
  • Develop local partnership marketing strategies.
  • Pitch and secure publicity, including reviews and interviews for print, online, radio and on-camera.
  • Negotiate trade with television, radio, print, and online partners for coverage.
  • Develop and maintain relationships with media, promotional contacts, market influencers, community leaders, and grassroots organizations.
  • Plan and staff events from start to finish, including creative and logistical execution at high-traffic festivals and events.
  • Prepare research, recaps, and reports for clients under multiple deadlines.

Associate Project Manager

AMP Agency
01.2020 - 10.2021
  • Partnered with Sr. Project Manager to develop and manage all project documentation including: estimates, statements of work, schedules and projects plans and updates.
  • Collaborated and manage workflows between internal and external team members to ensure that all project deliverables are completed on time and within budget.
  • Managed resource allocation on an ongoing, weekly basis as well as monitor project budget.
  • Monitored project status and proactively identify problems both before and as they arise.
  • Participated in digital QA process to ensure quality of work.
  • Established and maintained strong relationship with clients and internal account team in order to deliver complex projects and programs.
  • Acted as liaison between agency teams, including creative, media, production, strategy, analytics and account management.
  • Managed budgets and financial forecasting for multiple projects, maintaining cost control while delivering desired outcomes.

Education

Bachelor of Science - Marketing Communication

Emerson College
Boston, MA
05.2020

Skills

  • Project Management
  • Client Relations
  • Production Budget Management
  • Communication
  • Attention to Detail
  • Problem Solving
  • Time Management
  • Organization

Accomplishments

  • Fundraised over $8000 for Tufts Medical Center through their Boston Marathon 2023 team program.
  • Fundraised over $3500 for the Martin Richard Foundation through their NYC Marathon 2019 team program.
  • Fundraised over $1800 for the Pediatric Brain Tumor Foundation through their Chicago Marathon 2021 team program.

Timeline

Account Executive

Allied Global Marketing
10.2021 - Current

Associate Project Manager

AMP Agency
01.2020 - 10.2021

Bachelor of Science - Marketing Communication

Emerson College
Beatrice Haens