Summary
Overview
Work History
Education
Skills
Accomplishments
Websites
Timeline
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Brienne Minor

Chicago,,IL

Summary

Results-driven professional with a tech sales and professional sports background seeking to transition into a marketing role. Proven track record of using analytical skills, creative problem-solving, and strategic thinking to drive growth and engagement. Adept at understanding customer needs, crafting compelling narratives, and executing successful marketing campaigns.

Overview

4
4
years of professional experience

Work History

Business Development Representative

Nylas
05.2023 - 08.2024
  • Generated leads and capitalized on valuable business opportunities to bring in new company revenue and improve bottom line profit
  • Spearheaded outreach campaigns to potential clients in HR, real estate, and legal tech industries, resulting in a 25% increase in lead generation
  • Partnered with marketing to create visual aids, one-pagers, and promotional materials for blog posts, newsletters, and conferences
  • Developed tailored email campaigns for specific industries and roles, enhancing brand visibility and engagement by 21%
  • Exceeded my quota by 102% in my first year and was inducted into Nylas' President's Club
  • Conducted market research and competitive analysis to identify trends and opportunities, informing strategic decision-making
  • Created captivating presentations and graphics using Canva, boosting open rates and customer retention by 47%
  • Headed 3 annual conferences, targeting potential clients and bringing brand awareness to 15K+ target audience members
  • Executed on outbound calling strategy to warm leads, leading to a close rate of 22%

Professional Tennis Player

WTA
05.2020 - 12.2022
  • Traveled for two years to compete in tournaments around the world
  • Engaged in 20+ promotional activities, elevating brand visibility in national publications and major TV networks for tennis events
  • Built a personal brand and leveraged social media platforms to engage with over 3,000 followers
  • Secured a lucrative sponsorship with Wilson through effective self-promotion and relationship management, increasing sponsorship revenue by 25%
  • Handled high-pressure situations after being involved in over 30 interviews on radio, TV, and print

Sports Commentator

Big Ten Network
05.2021
  • Analyzed and discussed the Women's Big Ten Tennis Tournament Championship match between the University of Michigan and Ohio State University

Education

Bachelor of Arts in Communication and Media -

University of Michigan
05.2020

Skills

  • Lead generation
  • Digital marketing
  • Content creation
  • Email marketing
  • Market research
  • Data analysis
  • Project management
  • Communicates ideas, plans clearly, and can execute in a timely fashion
  • Manages and organizes time well

Accomplishments

  • First African-American Female NCAA D1 Singles Champion
  • US Open Participant
  • Four-time All-American, the most citations in Michigan history
  • 2019 Team Captain
  • 2019 NCAA Doubles Runner-Up
  • 2018 Big Ten Sportsmanship Award
  • 2017 Michigan Female Athlete of the Year

Timeline

Business Development Representative

Nylas
05.2023 - 08.2024

Sports Commentator

Big Ten Network
05.2021

Professional Tennis Player

WTA
05.2020 - 12.2022

Bachelor of Arts in Communication and Media -

University of Michigan

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Brienne Minor