Charles Apligian, Jr.
Northville,MI
Summary
Sales professional with solid experience in guiding clients through the sales process, along with helping other team members achieve sales goals. Results-oriented achiever with proven ability to exceed targets and drive success in fast-paced environments. Known for reliability and adaptability, with swift capacity to learn and apply new skills. Committed to delivering exceptional service and fostering lasting client connections. Reliable with positive attitude, excellent communication skills, and ability to build trust with customers.
Overview
24
24
years of professional experience
1
1
Certification
Work History
New Home Consultant
M/I Homes
Bloomfield Hills, MI
12.2019 - Current
- Consistently exceeding monthly sales goals annually. Winning multiple salesperson awards and making the Michigan division top three salesperson award six years consecutively.
- Training new team members on successful sales strategies, lead generation, CRM management, company procedures, policies, and best practices within the role of New Home Consultant.
- Creating urgency with customized presentations for customers. Highlighting key features and advantages of different floor plans and design options.
- Asking probing questions and listening to customers wants and needs. Focusing on benefits and the value with new home construction and what separates us from our competitors.
- Maintained detailed records of client interactions using CRM software to keep in contact with prospective customers and setting appointments.
- Created CMA reports for corporate monthly in order to stay proactive in monitoring market conditions while shopping our competition to stay up to date with market trends.
- Updated customers on their home build process. Worked with the construction team to ensure timely completion of new homes while maintaining high-quality standards throughout the building process.
Realtor
RE/MAX
Northville, MI
03.2002 - 12.2019
- Managed a realtor team. Helped coach and mentor up to seven sales professionals to help improve their performance and meet personal sales goals.
- Trained associates on effective sales strategies, lead generation, negotiation techniques, customer relationship management, and CRM proficiency.
- Coordinated various aspects of real estate transactions such as inspections, appraisals, and financing arrangements, minimizing delays and challenges for clients.
- Built lasting relationships with clients through excellent communication, personalized service, and dedication to their needs.
- Developed strong knowledge of local market conditions, allowing for accurate pricing strategies and targeted marketing efforts.
- Enhanced client satisfaction with diligent follow-up after closing, ensuring a positive experience overall.
- Generated leads for potential buyers and sellers by hosting open houses, conducting market analysis, and networking within the community.
- Leveraged social media platforms and online marketing strategies to increase property visibility and attract potential buyers.
Education
BBA - Marketing
Eastern Michigan University
Ypsilanti, MI05-2001
General Business - Marketing
Saint Andrews University
Laurinburg, NCSkills
- Goal oriented
- Self motivated
- Active listening skills
- Sales expertise
- Client relationship building
- Home building processes
- Teamwork and collaboration
- Problem-solving abilities
- Excellent communication skills
- Multitasking Abilities
- Attention to detail
- Social media proficiency
- Time management
- Relationship building
- Customer relationship management
Accomplishments
- Dec 2020- Winners Circle Award.
- 2020- $12.9 Million in sales for Michigan division.
- Dec 2021- Winners Circle Award.
- Dec 2021- Highest sales volume.
- 2021- $22.6 Million in sales for the Michigan division.
- Dec 2022- Winners Circle Award.
- 2022- $11.9 Million in sales for Michigan division.
- Dec 2023- Winners Circle Award.
- Dec 2023- Highest sales volume.
- 2023- $17.7 Million in sales for the Michigan division.
- Dec 2024- Winners Circle Award
- Dec 2024- Highest sales volume.
- 2024- $20.5 million in sales for Michigan division.
- Dec 2025- Winners Circle Award.
- Dec 2025- Highest sales volume.
- 2025- $18.2 million in sales for Michigan division.
- 93%-97% M/I Homes customer satisfaction scores annually.
Certification
- Residential builder salesperson license
- Michigan real estate license
Timeline
New Home Consultant
M/I Homes
12.2019 - Current
Realtor
RE/MAX
03.2002 - 12.2019
BBA - Marketing
Eastern Michigan University
General Business - Marketing
Saint Andrews University