Sutton Macinnes
Chicago,IL
Overview
2
2
years of professional experience
Work History
Account Coordinator
Paragon Marketing Group
05.2023 - Current
- Represented over 15 partnerships simultaneously, driven by client provided KPIs.
- Assisted in contract management, language development, and partnership negotiations of 75 contracts annually.
- Instituted internal procedures for efficient execution of contracts, partner-driven asset requests, and co-branded media content.
- Developed and coordinated three unique brand experiences, attending over 20 prominent marquee events annually.
Sales and Marketing Intern
Michigan State University Athletic Department
08.2022 - 05.2023
- Developed ticket packages, in-game advertising, social media content, and scripts geared toward engaging students and alumnae in a multitude of sports.
- Managed student leaders, sub-committees, and street teams to assist in the execution of initiatives brought forth by ASSET (Athletics Student Section Engagement Team).
- Assisted the sales & marketing offices with configuring and executing marketing plans, corporate partner events, and administrative duties.
Fan Experiences Internship
Chicago Cubs
05.2022 - 08.2022
- Maintained relationships with multiple sponsors and assisted in the activation of fan experiences, including on-field recognitions, suite and V.I.P. visitation, and general guest inquiries.
- Developed strong customer relations with several season and partial-season ticket holders, serving as a liaison between the operations department and ticket sales representatives.
- Regularly participated in professional development opportunities, including technology certification courses and mentorship programs.
Education
Bachelor of Arts - Major in Business Management
Michigan State University
East Lansing, MI05.2023
Skills
- Attention to Detail
- Multitasking and Organizational Skills
- Goal-Oriented
- Teamwork and Collaboration
- Research expertise
- Relationship Building
Timeline
Account Coordinator
Paragon Marketing Group
05.2023 - Current
Sales and Marketing Intern
Michigan State University Athletic Department
08.2022 - 05.2023
Fan Experiences Internship
Chicago Cubs
05.2022 - 08.2022
Bachelor of Arts - Major in Business Management
Michigan State University
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