Don Howard
Raytown,MO
Summary
Results-driven Optical Manager with a track record of increasing sales by 15% through personalized consultative approaches. Strong analytical skills and team leadership in high-volume environments.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Optical Manager
Grin Eye Care
Olathe, KS
01.2024 - Current
- Trained and mentored a team of 3 between 2 high volume optical locations overseeing sales, customer service, and inventory management
- Created sales reports and tracked monthly performance metrics
- Coordinated with vendors to provide the best selection of eyewear
- Created department marketing materials using Canvas and video software
- Developed and executed promotional strategies that increased product visibility and sales
- Achieved a 15% increase in annual sales by implementing a personalized consultative approach
Marketing Manager
Continental Siding
Independence, MO
01.2020 - 12.2023
- Managed a budget of $150K efficiently for the Kansas City In Field Marketing Team
- Managed a team of 7 Canvassers and In Field Marketers at various trade shows, events, and fairs
- Developed a marketing strategy that increased sales by 20%
Sales Representative
HomeAdvisor
Olathe, KS
09.2018 - 01.2020
- Maintained detailed records using CRM Systems and dialer software
- Achieved President’s Club 2019 by calling over 400 prospects a day or over 5 hours of phone calls daily, surpassing quota by 15%
- Generated $1.25M in new business revenue for service professionals through targeted cold calling and email outreach to C-level executives
Optician
Grin Eye Care
Olathe, KS
11.2007 - 09.2018
- Accomplished sales goals and quotas by maintaining service standards, fostering relationships with patients, and executing multiple tasks on time
- Used attention to detail, aptitude with custom eyewear measurements
- Processed patients orders efficiently using point of sale inventory management tools along with managed vision care.
- Resolved complex patient issues regarding patients, repairs, and adjustments with high satisfaction
- Gained in-depth knowledge regarding various types of lenses and frames to assist 100+ patients weekly in choosing optical products based on functionality and aesthetic
- Utilized electronic chart system efficiently
- Performed pretest and diagnostic tests for 100+ patients weekly
Education
Marketing Management
Johnson County Community College
Overland Park, KSSkills
- Optical sales
- Optical dispensing
- Problem-solving abilities
- Fittings
- Self motivation
- Task prioritization
- Product upselling
- Analytical skills
Certification
PERC Frame Management Program
Timeline
Optical Manager
Grin Eye Care
01.2024 - Current
Marketing Manager
Continental Siding
01.2020 - 12.2023
Sales Representative
HomeAdvisor
09.2018 - 01.2020
Optician
Grin Eye Care
11.2007 - 09.2018
Marketing Management
Johnson County Community College
Perc Frame Management Program
This program teaches best sales practices and how to implement them in office. From frame board management to pricing merchandise it helps as a resource and network to reduce cost of goods.