James Price
Merrimack
Summary
Detail-oriented sales professional with 10+ years of experience in driving sales growth and building strong customer relationships. Proven track record in managing inventory procurement, conducting product demonstrations, and executing successful store promotions. Skilled in B2B sales, retail sales management and on the road territory management.
Overview
12
12
years of professional experience
Work History
Retail Sales Associate
Two Guys Smoke Shop
03.2025 - Current
- Assist customers with cigar related purchases, locate items, and join reward programs.
- Build and develop a strong rapport with customers and created positive impression of business.
- Maintain customer loyalty and retention by delivering excellent shopping experiences.
- Manage product demonstrations to highlight features and redirect objections to positive aspects complementary purchases to customers, increasing revenue.
- Sell complementary purchases to customers, increasing revenue.
Wine Manager
Angela's Pasta, Cheese + Wine
01.2021 - 02.2025
- Tracked wine stock levels and managed rotation to ensure freshness inside of a gourmet grocery store.
- Managed all new stock, to maintain appropriate inventory levels via POS system, and cycle counts.
- Conducted regular wine tastings for staff development and customer sales tasting events.
- Awarded Best Wine Shop 2024 Readers Choice Award Manchester Union Leader.
- Managed all wine procurement via a state-controlled website in collaboration with multiple vendors and sales representatives.
- Built customer wine clientele following for repeat sales and retention through relationship building.
New England Regional Sales Manager
Forged Cigar Company
12.2021 - 05.2022
- Managed existing multi-state customer accounts, ensuring satisfaction, and identifying opportunities for upselling and cross-selling a wide variety of premium tobacco products via regular visitation to retail store locations throughout New England.
- Conducted weekly, monthly, and annual tasting events along with product demonstrations to drive sales, promote brand awareness, and build solid B2B relationships.
- Attended annual sales meetings and large industry trade shows, representing the company to the current and prospective customer base.
- Proactively prospected for new business opportunities within the region's territory via dedicated CRM/ Sales Force application.
- 40% territory growth increase in sales over a 24-month cycle to bring territory into a million-dollar+ sales goal.
Store Manager
Two Guys Smoke Shop
02.2021 - 12.2021
- Directed all aspects of store operations, including sales, customer service, inventory management, and staff supervision.
- Utilized POS systems to track sales data, monitor inventory levels, initiate cycle counts, analyze trends, and generate reports for informed decision-making for premium cigars.
- Reconciled daily sales transactions to balance and log day-to-day revenue.
- Managed inventory control, cash control, and store opening and closing procedures.
- Promoted team collaboration, performance, and efficiency by fostering healthy environments focused on mutual success.
New England/ New York Regional Sales Manager
C.L.E. Cigar Company
09.2017 - 02.2021
- Managed existing multi state customer accounts, ensuring satisfaction, and identifying opportunities for upselling and cross-selling a wide variety of premium tobacco products via regular visitation to retail store locations throughout New England.
- Conducted weekly, monthly, and annual tasting events along with product demonstrations to drive sales, promote brand awareness and build solid B2B relationships.
- Attended annual sales meetings and large industry trade shows representing the company to worldwide customer base.
- Proactively prospected for new business opportunities within the regions territory.
- Awarded Salesperson of The Year 2018 for largest territory growth and new account business.
Humidor Manager
Twins Smoke Shop
06.2013 - 09.2017
- Managed all aspects of store humidor operations, sales, inventory cycle counts, stocking, and promotional displays.
- Reconciled daily cash receipts, bank deposits.
- Generated premium cigar sales to customers through relationship building sales.
- Coordinated in-store cigar promotional events with industry representatives to increase customer sales.
- Key/Alarm holder.
Education
Associate's degree - Marketing
Hesser College
Salem, NHSkills
- Retail sales
- B2B Sales
- Cash handling
- Inventory management
- Customer relationship development
- Product sales event coordination
- Territory field management
- CRM
Awards
Best Wine Shop 2024 Readers Choice Awards Union Leader Newspaper June 2024, Salesperson of The Year 2018 C.L.E. Cigar Company January 2019
Timeline
Retail Sales Associate
Two Guys Smoke Shop
03.2025 - Current
New England Regional Sales Manager
Forged Cigar Company
12.2021 - 05.2022
Store Manager
Two Guys Smoke Shop
02.2021 - 12.2021
Wine Manager
Angela's Pasta, Cheese + Wine
01.2021 - 02.2025
New England/ New York Regional Sales Manager
C.L.E. Cigar Company
09.2017 - 02.2021
Humidor Manager
Twins Smoke Shop
06.2013 - 09.2017
Associate's degree - Marketing
Hesser College