Alexandra Sheldon
South Boston,MA
Summary
Dynamic marketing and customer service professional with a proven track record at P11 Marketing Group, enhancing brand visibility through targeted campaigns. Skilled in data analysis and project management, I excel at driving sales growth and fostering client relationships, leveraging both digital marketing expertise and strong problem-solving abilities to achieve impactful results.
Overview
7
7
years of professional experience
Work History
Server
Lincoln Tavern And Restaurant
Boston, Massachusetts
08.2024 - Current
- Provided high-volume service in a fast-paced, community-centered restaurant, consistently handling multiple tables and tasks with efficiency and professionalism
- Developed strong sales skills by upselling menu items and creating personalized dining experiences for guests
- Built and maintained relationships with local patrons, enhancing my professional network within the South Boston area
- Strengthened multitasking and time management abilities in a dynamic, team-driven environment
Marketing and Events Coordinator
P11 Marketing Group
Boston, MA
05.2023 - 06.2024
- Boosted brand awareness with target customer demographics with social, print, and email campaigns.
- Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
- Used online and offline marketing to generate leads, increase visibility and drive sales growth.
- Designed and optimized menus to maximize profitability, using strategies such as item placement, pricing psychology, and strategic upselling.
Server
Six West
Boston, MA
05.2023 - 08.2023
- Delivered high-quality service in a busy rooftop dining environment, balancing guest experience with fast-paced demands
- Promoted seasonal menus and events, helping drive foot traffic and boost rooftop visibility
- Assisted with social media content and local outreach to increase brand awareness and community engagement
- Collaborated with management to implement marketing strategies and gather guest feedback for ongoing improvement
Server
Estella
Boston, MA
06.2022 - 01.2023
- Played a key role in the successful opening of a new restaurant, contributing to staff onboarding, setup, and pre-opening service runs
- Helped establish front-of-house systems, workflows, and service standards to ensure smooth daily operations
- Trained new team members on menu knowledge, POS systems, and customer service best practices
Server
Oak and Stone
Naples, FL
01.2022 - 06.2022
- Guided guests through a rotating selection of 40+ self-pour beers, offering tasting advice and enhancing the customer experience
- Developed in-depth product knowledge of local and craft beers to better educate and upsell to guests
- Fostered a fun, approachable atmosphere that encouraged guest engagement and repeat visits
Server
Six String
Foxborough, MA
06.2021 - 01.2022
- Delivered efficient and friendly service in a high-traffic location, especially during stadium events and concerts
- Gained experience interacting with a wide range of guests, enhancing adaptability and communication skills
- Supported team operations by anticipating needs and ensuring smooth service flow during peak hours
Marketing Assistant/Event Server
Pairing Events LLC
Easton, MA
06.2018 - 01.2021
- Assisted in planning and executing weddings and dinner parties, ensuring flawless event logistics and guest satisfaction.
- Collaborated with chefs and event planners to create customized menus tailored to client preferences and dietary needs.
- Coordinated vendor relationships and negotiated contracts to optimize service delivery and cost efficiency.
- Provided on-site support during events, overseeing setup, service, and breakdown to guarantee a smooth and successful event experience.
Education
BBA - Business Administration
Indiana University
Bloomington, IN05.2024
High School diploma -
Oliver Ames High School
Easton, MA06.2019
Skills
- Marketing
- Customer Service
- Data Analysis and Reporting
- Digital Marketing
- Google analytics
- Project management
- Problem solving
Timeline
Server
Lincoln Tavern And Restaurant
08.2024 - Current
Marketing and Events Coordinator
P11 Marketing Group
05.2023 - 06.2024
Server
Six West
05.2023 - 08.2023
Server
Estella
06.2022 - 01.2023
Server
Oak and Stone
01.2022 - 06.2022
Server
Six String
06.2021 - 01.2022
Marketing Assistant/Event Server
Pairing Events LLC
06.2018 - 01.2021
BBA - Business Administration
Indiana University
High School diploma -
Oliver Ames High School