MELANIE SANCHEZ
Eagle,CO
Summary
Seasoned marketing executive and entrepreneur. Vast experience working with high-end clientele including Fortune 500 CEOs, International Land Developers and Business Owners. Well connected Real Estate Broker. Proven track record of client relationship building, strategic communications and marketing expertise. Strong business acumen and graphic design specialist.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Broker Associate
Coldwell Banker Distinctive Properties
Eagle And Edwards, CO | Vail Valley
11.2023 - Current
- Spearheaded and executed marketing plan
- Instrumental in lead generation and procuring leads
- Responsible for all marketing, advertising and social media
- Networked across the country with real estate agents
- Conduct showings and development tours
- Instrumental in client management
- Networked and hosted events with business owners in the community to promote brand awareness
- Analyzed market trends and dialed in on market knowledge
- Processed administrative real estate services
Owner/Operator
MJ Fitness LLC
Sarasota, FL And Vail Valley, CO
04.2007 - 11.2023
- Independently created and launched business
- Conducted market research activities and competitive analysis to facilitate implementation of aggressive company marketing strategy
- Led startup and creation of operational procedures and workflow planning
- Managed sales presentations to promote product and brand benefits
- Executed performance reviews to encourage improved productivity for team members
- Developed and implemented successful sales strategies to meet business goals
- Coordinated with technical and IT teams to develop company website and create online advertisements
- Analyzed financial statements and trends to manage cash flow and make business decisions
- Determined pricing for products or services based on costs and competition
- Supervised company social media and marketing efforts to expand brand awareness and attract new customers
- Mentored and trained new hires on sales techniques and customer service procedures
- Promoted business on social media platforms to maximize brand identity and generate revenue
- Hosted special events to boost brand awareness and increase community engagement
- Oversaw staff hiring, initiating new training and scheduled processes to streamline operations
- Interviewed, trained and supervised employees
- Procured and managed client relationships
- Analyzed client business needs and assisted in determining appropriate resources and strategies
Education
MBA - Marketing
University of South Florida
Tampa, FL06.2006
Bachelor of Science - Business Administration
University of South Florida
Tampa, FL05.2004
Certification
Broker Associate License | Real Estate
Eagle, CO | Vail Valley
Languages
English
Spanish
Timeline
Broker Associate
Coldwell Banker Distinctive Properties
11.2023 - Current
Owner/Operator
MJ Fitness LLC
04.2007 - 11.2023
MBA - Marketing
University of South Florida
Bachelor of Science - Business Administration
University of South Florida
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