Rob Salvation
CLEARFIELD,UT
Summary
Senior Graphic Designer with over 10 years of experience creating inspiring digital and print campaigns that tell stories for brands like GE, Cabela’s, and Deseret Book. Skilled in executing innovative concepts, managing projects end-to-end, and collaborating with cross-functional teams to enhance customer experiences. Proven ability to maintain consistent brand identities and deliver creative solutions. Seeking to contribute to a company with strong core values and a friendly culture.
Overview
11
11
years of professional experience
Work History
Brand Marketing Graphic Designer
Deseret Book
01.2021 - 01.2024
- Designed store signage, banners, and video walls to maintain brand consistency
- Collaborated on marketing campaigns, catalogs, and ads.
- Created and optimized digital advertisements, social media content, and email banners to enhance engagement and drive higher conversion rates.
Creative Art Director/Designer
Cook Martin Poulson P.C.
01.2019 - 01.2021
- Directed rebranding initiative and created a new style guide.
- Incorporated Google reviews into email signatures, enhancing online reputation.
- Created digital and print assets, boosting brand recognition and engagement.
Brand Manager/Designer
MarketStar
01.2017 - 01.2019
- Coordinated with stakeholders and teams, driving marketing initiatives.
- Led website refresh project, enhancing functionality and engagement.
- Designed ABM campaign collateral, improving partner relationships.
Senior Graphic Designer
GE Healthcare
01.2016 - 01.2017
- Led website overhaul, improving aesthetics and user experience.
- Managed event and client communication visuals, maintaining brand unity.
- Engaged in ongoing training for continuous growth.
Digital Designer 2
Cabela's: World's Foremost Outfitter
01.2013 - 01.2015
- Analyzed user behavior to enhance landing pages and conversions.
- Mentored junior designers on digital brand presence.
- Conducted A/B testing for email campaigns, boosting engagement.
Education
Web Designer Certificate -
Aurora Community College
Bachelor of Arts - Graphic Design
Utah Valley University
Provo, UTSkills
- Brand Identity
- Digital Media
- Print Media
- Project Collaboration
- Vendor Management
- Photography
- Design Trends
- Design Briefs
- Communication Skills
- Attention to Detail
- Website Design
- Adobe Creative Suite (Photoshop, Illustrator, Dreamweaver)
Timeline
Brand Marketing Graphic Designer
Deseret Book
01.2021 - 01.2024
Creative Art Director/Designer
Cook Martin Poulson P.C.
01.2019 - 01.2021
Brand Manager/Designer
MarketStar
01.2017 - 01.2019
Senior Graphic Designer
GE Healthcare
01.2016 - 01.2017
Digital Designer 2
Cabela's: World's Foremost Outfitter
01.2013 - 01.2015
Web Designer Certificate -
Aurora Community College
Bachelor of Arts - Graphic Design
Utah Valley University
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